How To Improve Quality Score In Google Adwords?

By April

In episode 107 of our weekly Hump Day Hangouts, one viewer asked about the best ways to improve the quality score of a Google Adwords account after it doesn’t get impressions.

The exact question was:

I’ve working with a clients adwords account and I think it has a very low quality score since the office manager used to run the account. Any tips to improve this as I’m having a hard time getting any impressions. I’ve completely optimized the ad, landing page and outbid the max bid by $2.00 and still no impressions.

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