Weekly Digital Marketing Q&A – Hump Day Hangouts – Episode 156

By April

Click on the video above to watch Episode 156 of the Semantic Mastery Hump Day Hangouts.

 

 

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at https://semanticmastery.com/humpday.

Announcement

Adam: Hey everybody, welcome to episode, which episode is … That's right, Episode 156, it's three years of Hump Day Hangouts. We're almost all here. Hernan is going to join us I believe in a little bit. Chris may or may not be joining us. He's as usual off and about, but we do have Marco and Bradley, so let's say hello real quick and then, we're going to get into it. Marco, as always, it's been three years of this, but I got to ask you how's the weather man?

Marco: I'm in Argentina and it's actually really nice. Not so nice, I literally just had a needle pulled out of my back about 15 minutes ago. Then, my father-in-law rushed me home. It was the fourth needle today, four yesterday, but in spite of all that it's really nice in Argentina man.

Adam: Well that's good. I'm not sure I'd be in such a good mood, so glad to hear.

Bradley: It's because of the needle that he's in such a good mood.

Adam: Awesome. Bradley, how you doing man?

Bradley: I'm good man. I'm happy to be here for three years of Hump Day Hangouts, goodness gracious. If there were only an hour long every time, it'd be 156 hours’ worth of content. That's a lot, but some of them have been longer than an hour, so that's just a lot of damn content man. I'm really happy to be here, it's quite a milestone, quite an achievement. We're proud to have been here for that long and you guys attending every week to give us something to talk about, so we certainly appreciate you guys and we're going to try to show that today with some special stuff. I'm going to letting Adam talk more about that.

Adam: Yeah, as always, you should lead with benefits, so here's the benefit for you guys watching today. For the best question on the event page today, the very top best question that we get to choose, we're going to give away an RYS Done For You Stack. If you're not sure what that is, we'll pop a link in there, it's a very valuable to the tune of, it could be worth, it depends on what all you end up getting or what you attach it to, but just the worth over at SerpSpace is several hundred dollars, so really powerful, really cool. We also want to give away a three membership to the mastermind.

Bradley: Wow. That's about $1,000 value there.

Adam: That’s about a $1,000.

Marco: Christmas came early man.

Adam: What’s that?

Marco: Christmas is early today.

Adam: Yeah, it's November … What is today, I believe it's All Saints Day I think, so hey, there we go. It's day after Halloween. Mastermind Newsletter subscription for three months, so you can't get that anywhere else, but the Mastermind. We're going to hook somebody up outside of the Mastermind, you can check it out. That literally doesn't have a value, we'll call it $1,000 because you can't get it outside of the Mastermind. We mentioned a T-shirt, so I'm going to get Hernan to hurry up and get the logos done and as soon as we get T-shirts, we're going to give away one of the T-shirts. Then, the best comment on the YouTube replay, it has to be the replay because we know some of you guys aren't watching live and we appreciate you guys watching, but the best comment on the replay within seven days, we're going to give three months of free Syndication Academy.

Bradley: Sweet.

Marco: I thought it was the other way around.

Adam: What's that?

Marco: Best comment in YouTube gets the T-shirt.

Adam: Got you. Well, we'll just I’ll [crosstalk 00:03:23] then.

Bradley: Oh, well we're going to do both. That’s fine.

Adam: Yeah, I’ll do both. It's how it's going to go though, the three I mentioned, the three-month subscription to the Mastermind, the Mastermind Newsletter for three months and the T-shirt and Syndication Academy is going to be the top one, two and three comments on the event page of why you like Hump Day Hangouts. We've already got a few on there. We really appreciate it, but we want to help get the word out and we like hearing it and it helps us keep going. We love hearing why and we just want to … If you're here, we know, we see a lot of the same names week after week. If you let us know you appreciate it and what you like most about Hump Day Hangouts, we're going to pick the top three and hook you guys up. Then, I'll be monitoring the YouTube replay and in a week, we'll contact the winner and hook them up too. I think that's pretty self-explanatory as far as what's going to happen here today with that stuff. Any other comments on that stuff you guys?

Bradley: No, but Hernan's fashionably late to our third year anniversary party.

Hernan: Hey guys, sorry about that. Sorry, my connection was stuck in for a second for a minute, but I'm here, I'm here. I'm super excited to be here, so sorry about that.

Bradley: [inaudible 00:04:33].

Hernan: Yeah, three years, wow.

Bradley: Yeah, [inaudible 00:04:36].

Adam: Good deal. Well, we got a couple announcements before we get started. We just went over the prizes Hernan, but what I wanted to tell people about if you're new to Semantic Mastery here and you're joining us on our third year anniversary, we generally don't give away stuff on every episode, but what you can do is check out the Battle-Plan, the SEO blueprint. I'm going to pop a link in there. You can save 75 bucks on that and grab that. It's highly recommended starting point with Semantic Mastery if you're looking for SEO literal blueprint as well if you don't have a free SerpSpace account, where you can do done-for-you services as well as some of the free tools, check out serpspace.com and then support.semanticmastery.com, if we post a lot of common questions up there with charts and things like that, so it's a good piece of reference material. Then, there was one item that we wanted to address real quick and we're going to drop a link in for this as well, but Bradley do you want to talk about a collaboration with [inaudible 00:05:31].

Bradley: Sure.

Adam: All right, take it away.

Bradley: Sure, so apparently there's been some rumors going around that I was jumping ship and moving over to another training company, Network Empire. A lot of you that are in SEO are probably familiar with Network Empire. I'm a graduate of their certification program from several years ago. They’ve got some really outstanding training. They kind of had shifted gears and gone another route for a while with like just building agency stuff, but they are actually launching Network Empire version 3 now. There's been some senior management changing, ownership changes and stuff like that. They reached out because they're actually starting a new like educational track as well for their entire training program. They're going to be taking people through a several month kind of like track to help them build their online digital business. They reached out to me and Semantic Mastery for done-for-you services.

It's really cool because it's basically Matt Da Cruz is now the owner of Network Empire. He reached out and said, “Look, you guys have made a name for yourselves as the best network builders in the industry and therefore we'd like to have you guys come rep, basically represent Semantic Mastery.” They asked me to come represent Semantic Mastery as kind of a joint venture, like brain trust partnership that we have with Networked Empire and Semantic Mastery as well as Jeffrey Smith of SEO Design Solutions and SEO Design Framework and the Lead Gadget guys, Brian and Don over at Lead Gadget. Mike Clay is part of the Network Empire. He's senior management as well, so like it's just a really, really powerful group of companies that are now together to kind of helping to do stuff with Networked Empire. Guys, I'm not going anywhere. I'm not part of Network Empire. This is a joint venture partnership and so I'm there to represent Semantic Mastery and SerpSpace.

Roman, our partner and lead developer [inaudible 00:07:36] in SerpSpace, he's been a Network Empire member for a long time as well. Just wanted to kind of clarify all that. We're dropping the link on the page. You guys can check out more about what they're offering and kind of like their new track and educational program. We certainly encourage you to check it out as well, but we're not going anywhere. We're going to continue and neither am I. Well, I'm staying here with Semantic Mastery. We're going to continue doing our training. Remember, we're focused on growing the Mastermind for 2018 instead of doing individual products. This is actually a really good collaboration guys because they have really outstanding training as well. Anybody want to comment on that?

Adam: No, I think you covered it pretty well.

Bradley: Okay, cool.

Adam: I think [inaudible 00:08:17].

Bradley: That's just to kind of like get ahead of any rumors because apparently there were some rumors out there that I was jumping ship and I want to kind of squash that stuff right now that I'm really honored to have been selected by these guys. I guess our reputation has really … We made a name for ourselves online as far as building done-for-you services and syndication networks and now drive stacks. That's part of the overall bundle that they're providing. Again, I'm really honored. To me, it's really cool because for many years, several years there, there was like we had kind of like grown apart. Now, I'm collaborating with them again, which they were some of … They had a pretty significant impact on my business through the training that I took from them many years ago. Again, just an honor. Go check it out guys and if you have any questions, certainly reach out to us.

Adam: Awesome, you guys, anything else we're missing or should we hop into it?

Bradley: Well, we can hop into it. I got one more thing I want to mention. Guys, I'm still doing the Mindset Series stuff. Occasionally, I might miss a week because I'm overwhelmed with work, but I did a few question-and-answer videos this week. Also, go to bradleybenner.com. Go check it out. You can ask me questions there as far as any sort of mindset related questions, which means somebody asked a question about diet and exercise too. I haven't answered that one yet, but I probably will. You guys can go to bradleybenner.com and ask me questions by clicking on a button there that will take you to a Google Form. Anything that has to do with mindset, success stuff, anything like that outside of marketing. Marketing, ask them here on Hump Day Hangouts, but otherwise, you can ask like mindset questions over there.

Something else I just want to mention about that is besides asking questions, there's now a pop-up that will show up to subscribe to the Daily Mindset Updates. It's something that I'm going to attempt to do on a daily basis. I can promise you, it's not going to happen on a daily basis, but I'm going to try to Monday through Friday as often as possible in the morning to spend 15 to 20 minutes, drafting a quick email that I send out. If you're interested in that kind of stuff and you want some insights into the types of things that I do to increase productivity, to set goals and achieve them, all that kind of stuff, go subscribe to that new email update list and check it out. Then, obviously, you can always unsubscribe if you're not into that kind of thing, but I would encourage you to check it out because it's not a spam. This is not going to be a marketing channel thing. It's just something that I want to start getting in the practice of trying to write a minimum of 200 words per day. I figured there's no better way, no better apt venue for that than this Mindset Mastery Series that I started. Again, go to bradleybenner.com, subscribe. Then, if you have any questions, feel free to submit them via the Google Form, which you can find a button on my site for that. Anything else guys?

Adam: I don't think so, let's do.

Bradley: Right, let's do it. I see Rob joining, what's up Rob?

Rob: Not much man, how are you?

Bradley: I'm good buddy. I'm glad you're here.

Rob: Yeah, it's pretty exciting, three years is pretty big thing.

Bradley: Yeah, I'm surprised people aren’t sick of us yet. Yeah, it's interesting, actually we had a comment come in to support that Chris, our support manager, he posted it in Slack, so that we could see it, but somebody made a comment about how Hump Day Hangouts has really in the last few months kind of turned around as far as like the way we answer questions and stuff has gotten better and all that kind of stuff. It's interesting because that was great to see that comment from whoever made it, number one, but number two, it's something that I've been working on as far as like going through this Mindset Series and all the study and implementation that I'm doing with this mindset stuff has just been really amazing.

It's really had an impact, an effect on my attitude and just the way that I communicate with people and all kinds of stuff and it's just been really amazing. To see that kind of a comment in our support was great. I certainly appreciate that because it just goes to show, it's proof that taking care of self first will make you so much more attractive to everybody else, if that makes sense. It makes you more charismatic. I think that's a great like validation for all the work that I've been doing. That's why I encourage you guys to get into self mastery, try to do what you can to improve yourself and your self-image, it will help you in every aspect of your life.

How Does The Twitter Syndication Aspect Of Your Drive Stack Service (Serp Space) Work?

Click Star Marketing, he's up. He says, “Hey guys, I'm working towards adding SerpSpace to our list of production centers for your drive stack service. However, I'm still not fully understanding the Twitter aspect. If I purchase the Twitter add-on, does this simply require a Twitter feed or do I have to already have a syndication network set up? If so, does it have to be an IFTTT …” Okay, I'm just going to let … Marco, can you answer this one because I'm not much of a Twitter syndication user.

Marco: Okay, what we do is we set up an actual IFTTT syndication network for the main Twitter account. We will not touch the main Twitter account because we don't want to be that close to T1 and have anything happen. We know that Twitter will shut down if they suspect you of automating or whatever. What we do is we tell you to go and make your main Twitter account the trigger of the secondary Twitter account along with other related tweets, so that everything is relevant. You get tweets from Moz, from SEM or from whoever you can that's related in your niche, if you're in SEO. If you're in local, you would want This Old House and you would want Bob Villa and those guys. Anything having to do with construction, you might want to go to a university and go to their architecture, whatever that college is and pull it. They'll sometimes have a really good feed. Now, all of those together will blend in with the feed that you're throwing out there into the secondary account and they will all embed. It will all be embed of that main Twitter account plus all of the relevant.

Now, people just don't realize the power of Twitter for SEO. I don't care about them saying, “Twitter is dying, it hasn't made money, it's this, it's that.” I don't give a shit. I'm using it for SEO, so it makes me money and that's what it's all about. That's what you get if you order it. Now, if you already have an IFTTT network that's your T1, you don't want to touch that. We will build a secondary IFTTT network if that makes sense at all.

Bradley: Yeah, it's another syndication network that will syndicate specifically just tweets and that's the point I want to get across Click Star is that yeah, it's a secondary network and it doesn't have to do with your primary or your tier one network, your branded network. Thanks Marco.

Rob: I have one thing there Bradley.

Bradley: I'm sorry, yeah please.

Rob: Because I've been getting several questions around just syndication networks and it kind of blends in with this Twitter. The secondary networks are to be made to look natural. If you guys are making secondary networks, try to look at it as if it has nothing to do with your money site and see if it makes sense for what you're trying to target it for because if you have a secondary network just because we call it secondary, it can't be only tweeting out stuff about your money site. Just like Marco was saying, it needs to tweet out other stuff from other areas. I think people are getting confused on that because I've got a bunch of questions here recently about it.

Bradley: Very good.

Rob: Just want to throw that in there. If you look at it and it doesn't look natural like it's its own Twitter account and it looks spammy to you that's making it, as if, “Oh, it's only tweeting this one company stuff,” it's going to look spammy to anybody else who looks at it. Think of it from that perspective.

Do 301 Redirects From Expired Domains Push Link Juice?

Bradley: It's a good point. Thanks Rob. Eliezer says, “Hello, do 301 redirects from expired domains push link juice?” Yes, they do. I'm thinking of buying without building a site, just directing it to second tier. Yep that works. Try to find domains that were topically relevant to what you're going to be pointing them towards. Essentially, I mean even if it's you're pointing to your second-tier, so it would be a third tier link basically, you still want topical relevance. That's really, really important, unless you just get a super powerful expired domain, then topical relevance doesn't matter, but we're talking about like really high metrics. Otherwise, you're going to want to make sure that the topical relevance is there.

Marco: Or you could throw a drive stack at it.

Bradley: You can do that too. Something else that you can do by the way is drive stack is one, absolutely. Something else you can do is if you find domains that have pretty good metrics, but weren't topically relevant, you can build like a bridge page or a buffer page would be another term for it that you add … It can be what I would recommend apart from a drive stack would be to set up a single page website, so like an HTML page, hosted on something like Amazon S3. Then, put a topically relevant article on there, on the page with only one outbound link going to your target URL. Then, you direct any of those 301 redirect expired domains to that HTML page hosted on Amazon S3 or wherever, but Amazon S3 is a powerful platform for hosting HTML sites. That's what I would do because then you're basically injecting relevancy through that article on that HTML page. It's still not as powerful as if you have 301 redirected expired domains that were topically relevant to begin with, but it is a way to kind of inject some relevancy because all you're really trying to do is push some metrics at that point.

Another question, what property do you think is best to put PBN links on? I'm not sure what you mean by that because a PBN, private blog network means those are your own sites that you're placing links into your target URLs. Typically, people put those on WordPress, but it can be whatever. It can be whatever type of site platform you want to use as a private blog network site. I'm not sure what you mean best to put PBN links on. If you can clarify that question, we'd be happy to answer it. Chris is up. Chris, I'm only going to answer two questions because first of all, there's multiple questions in each question. Second of all, we always ask that people split their questions up, so that it's fair for everybody else because otherwise, we could spend 30 minutes on just one person's question. That's not really fair. I know you're new. I appreciate the nice comment here as well. We'll answer two of these if we can get through them rather quickly and if we have time at the end of the webinar, we'll answer the other two. Otherwise, just repost them for next week or post them in one of the appropriate groups and we'll try to get to them in there.

How Do You Boost A T1 Network For A Money Site?

I recently found Semantic Mastery not too long ago, really enjoyed these Hump Day Hangouts for answering questions. We certainly appreciate that. Four questions, two weeks ago, I was asking a geeky question about tier two and tier three networks. I remember that one. I wanted to clarify recommendation, when you say stacking tier two networks on top of each other for YouTube channels, you mean just ordering a separate tier two network to connect to my existing tier one? Yes, you can do that or you can, like if you were to purchase a whole new two-tier structure, which includes a tier one, first and then, there's three tier two rings, so you get a total of four syndication networks, then let me just explain it this way Chris, you can connect the same YouTube channel to multiple IFTTT accounts or multiple tier one networks. It's not a one-to-one relationship. You're not forced to just connect your YouTube channel to only one IFTTT account and then that's it, it's not allowed to connect any others.

For every tier one network that you order or build, you're going to have a separate IFTTT account. Every one of those separate IFTTT accounts can connect to the same YouTube channel. You just got to log out of IFTTT, log in to the new IFTTT account and also in the same browser, make sure you're logged in to your YouTube account, your YouTube channel, connect the two. Select YouTube as a service in IFTTT, make the connection and then, you log back out of that IFTTT account and go login to the next one and connect that YouTube channel to the next IFTTT account. You just repeat that process for as many tier one networks as you have.

If you want to add additional tier two networks, you can either continue adding additional tier two networks to one single tier one ring or what I typically do is I add additional entire structures, two tiered network structures. That includes its own tier one ring and then, it’s three tier two. A lot of times, what I'll do, usually, when I'm doing some sort of new project, where I'm going to be doing a lot of videos stuff, I usually start with three full two tier networks. You end up with 12 rings. That's what I typically do, so three tier ones and a total of nine tier twos. Each network entire structure is its own structure, its own standalone structure, but they're just stacked, connected all to the same channel. You can just like you asked here, you actually could essentially have … Let's say you wanted three tier two Blogger networks, three tier two Tumbler networks and three tier two WordPress networks, all connected to the same tier one, you certainly can do that. With YouTube, it's not a footprint issue guys, as long as you're using the applets the way that we instruct. Hopefully that answers your question there.

Do I include the link package with tier two networks? Typically, I do not guys. Just full transparency, usually what I do is even when I order full two tier network, I usually only build links to the tier one network and that's it. If I'm working on a big project or something that's particularly competitive, then yes, I will order tier two links or links for the tier two networks as well, but I usually don't do that until and unless I need to, which means I'll syndicate some videos, I'll power up the tier one network with additional links. Then, I'll take a look and monitor the results over the course of a few weeks and if I'm not getting the desired results, then I will consider going and adding link building packages to the tier two networks as well. I typically only boost the tier one networks just so you guys know.

When you mentioned just ordering tier one network for money site and boosting it like crazy, were you talking about adding links to that tier one network? Yes. How much boosting are we talking about exactly? What's the difference between tier one, two and three links? Tier one guys is your branded network, so your branded tier one network and syndication when you're using the syndication method, basically it's an extension of your brand right, so it's like an extension of your money site. Yeah, I boost the ever living hell out of those, but I do it over time. It's not something like I just order, like I mean we have people like Marco that order a million backlinks and I'm not kidding when I say a million. Typically, what I'll do is a smaller link building package to start with. Then, I'll give it two months or so and then, I'll go back and I order another package. This may be a little bit more, so that I start to build up that tier one network over time. It's not just to like throw everything at it type thing. You can do that but like Hernan always says, I try to treat tier one tier branded properties as an extension of my money site, so I'm not as aggressive with them as I would be further out like to tier two or tier three if that makes sense.

Is that different from citation? Citations are tier one links because they link directly to a local money site. Those are tier one links as well. I treat citations as branded tier one properties because that's what they are, they're tier one properties, they're branded for the company. It's the same thing, I treat citations the same way. Citations, sometimes I'll … Depending on the citation, I will throw the whole kitchen sink at it right away, like Yelp is one of them. Yelp, you can just abuse like crazy, so that's one that you can just really hammer away with links. Same thing for drive stacks too guys, if you're ordering drive stacks for money sites, treat your drive stacks as branded tier one properties, except you can be quite aggressive with those two as far as linking to them. Great questions though Chris. Again, we'll answer your other two if we have time today, which is likely not going to happen. Otherwise, post them next week or in one of the appropriate groups.

Can You Apply RYS Strategies To ‘New’ G-Sites?

 

Fabian’s up, “Hey folks, not sure if this is already mentioned in your previous webinars, but can you also use the new G site instead of the old G site and implement RYS stuff?” Yes. I don't know where I found it, but I think some months ago, there was a comment about RYS only works with the old G sites. Now, I think that's only the script, can you clarify that Marco?

Marco: Yeah, only the script will run on the old G sites. The new ones won't run the script.

Bradley: The auto posting script.

Marco: Yeah, but we're waiting for that. It's coming, so it's only a matter of time.

Bradley: There you go Fabian. He says, “Well G sites don't look very well and the new ones do have really nice design. Also, it's very easy to build them. Reason why I ask is because I'd like to re-launch my company website and just thinking about if I perhaps would use a G site plus the entire RYS method, but only if the design fits well.” Yeah, you can absolutely do that. Again, it's just right now currently, the auto posting script is not working on new G sites, but that's coming. Yeah, you can absolutely use the new G sites. This is like your money site, your agency site, whatever that's fine. They are nice-looking sites. You can use a new G site as your money site guys because they are nice-looking sites. They can be made to look nice anyways.

Do You Wait Until A Video Has A High Number Of Views Before Renting It Out?

Mohammad’s up, Mohammad's coming every single week. He's been real active in the Mindset Mastery Series as well. Thanks Mohammad, I appreciate the questions. I answered one of them this week. “Hey guys, congrats on the anniversary and thanks for helping out so much. Do you wait until a video has a high number of views before finding a business to rent it out?” I typically don't Mohammad. I wait for it to rank and that's it. If I start receiving calls or something, then I use the number of calls and show the calls, the type of leads that it's generating. That's what I use. I don't care about what the view count is personally, I really know, it's if it ranks. A lot of times, the business owners aren't even going to look for that. They're just going to go, do a Google search to confirm or verify that it is indeed ranked. Then, also if you do have some call volume reports that you can show, then that really helps, but I really don't care what the view count is.

Is It Okay To Use Instant Embeds Instead Of Drippping Them For Rank and Rent Videos?

Number two, “I ordered embeds for four of my R&R videos,” so must be [inaudible 00:27:42], “But for one of them, I accidentally chose instant embed rather than drip. It was for 51 embeds. Is that a big problem?” No, I don't typically like to do that but fortunately, it was only 51 as opposed to like 500. It's not that big of a deal. Again, I highly recommend that you drip those kind of things out over 7 to 14 days, either 7 or 14 days, but yeah 51, it's not going to kill it. It's YouTube, so it's not usually a problem. I just tend to try, especially for new videos guys, I like to try to drip them out, so that it doesn't look so obvious that it's like a brand new video that was just indexed and all of a sudden, it gets blasted all over the place with embeds. I mean you can do that. I've been known to do that but I typically like to try to ramp it up slowly, so that it's more of like a natural type of like velocity. There's link velocity, well there's embed velocity too, so I try to make it look a little bit more natural.

“If not how long should I wait for it to move higher before ordering more embeds for that specific video?” Usually, when I order embeds from SerpSpace and I drip it out for 7 to 14 days, I usually wait for about 21 days to 30 days for videos because I usually wait for about 7 to 14 days after the embed campaign has been completed to actually wait to see what the final results are going to be, like because it does some dancing during that time guys. If you give it like a week or two after the embeds have been completed and so, a lot of times I'll just set a calendar reminder when I actually ordered the embed package or whatever from SerpSpace. I'll set a calendar reminder to come back and check it, again 21 to 30 days, somewhere in that time frame. I'm using Pro Rank Tracker to track all videos, SEO stuff that I'm doing. I'll just go check Pro Rank Tracker when my calendar event tells me that it's time or notifies me it's time to go look at it, then I'll go check it. If it needs more, then I’ll order more.

Does Having The Same Address With Other Local Businesses Negatively Affect Map Rankings?

For the past few months I’ve been trying to rank a real estate agency on the map pack and despite everything I throw at it, it doesn't seem to budge. I followed Maps Kingpin to letter, ordered at least 150 embeds. The blog is updated four times a week, but then I noticed the real estate agency and the local RE/MAX office have the same address and that a few weeks ago, Marco explained a problem with the listing he had trouble with was that it shared an address. Could this be the reason why nothing is working? I know that it in competitive niche, patience is key, but for months, it's been the same spot in the Local Finder. If I change the address, will I have to repeat that process? I have a lot of citations with this address already.

I mean there are some issues when you are trying to rank for the same address, I know that you can also be at least you're appearing in maps and you're not being filtered out from at least from what I can tell in your question because a lot of times when there are two businesses within the same address, especially if they are related in any shape or form, the Pigeon Filter will filter one of them out. Google determines, I'm not sure what the criteria is, but Google determines which is the more relevant business and will show that and filter the other ones. I've had that happen now on a couple of occasions and it's been kind of a bitch to fix.

Fortunately, I finally got one after about six months to start coming back and it's back for about 70 or 80% of its keywords now. It's still not in a three pack, but it's at least now showing in maps. It means the filter has been lifted, but as far as what you're talking about, I know the real estate, look I've done some SEO work in the real estate industry, the problem is it's very difficult I found because a lot of the agencies, the real estate agencies are very authoritative sites and they've been around for a long time. That's a tough damn niche to get into for map stuff. That's part of the reason why I don't do a lot of real estate stuff, at least not for realtors. I'm starting to get in the investment side of things a bit, but for realtors and real estate agencies and stuff like that I know it's really tough.

I don't really know without looking at it more Mohammad. Marco, do you have any comments on that considering he referenced you?

Marco: Yeah, it could also be that he's competing against RE/MAX. I mean when you take something like that on, either you already established a lot of trust and authority or you have to come in, I mean, just a ton of power. With a ton of power, you can even go up against these big boys. I don't know how much. How much should I say Rob? I'll leave it to Rob if he's still here because I don't want to give it all away, but we're coming with power that should be able to compete against RE/MAX. I'll leave it at that.

Rob: [inaudible 00:32:32].

Marco: You need tons, just tons of power man. You can't just do it with citations and link building. You can't go ahead the traditional way. I always tell people, you have to think outside the box and when you do is when you start figuring things out and then you can just out power all of these big boys and say, “Yeah, go ahead, spend all that money and look what I did.”

Bradley: Rob.

Rob: Yeah, I mean when you're going against the well-established brands like if anybody thinks real estate, they think RE/MAX. It's kind of trying to beat Kleenex for Kleenex, when really people are looking for a tissue. I mean you're going against the brand that's known for real estate and trying to knock them off. As Marcus said, it's going to take power, it's going to take a lot more than just your typical.

Bradley: Yeah that's what I was saying about the few times that I've tried to do some SEO for various realtors, it's been a real bitch because, yeah, like you said, you're dealing with RE/MAX and Long & Foster and [inaudible 00:33:38], Century 21, all these really, really big, established, old and aged, super high authority companies. If you're competing for a specific realtor listing and an agency has been listed already like the brokerage, then a lot of times, it's going to be very difficult to pop in the three pack for that. It's not that it can't be done, but it does take time and patience and a lot of power like Marco said.

Rob: Yeah, for sure. I guess one little other thing I could throw out there is just suggestion is to look for a different entry point for leads other than the three pack because the same reason that those sites are ranking in the three pack is the same reason they're not going to be quick to adapt to other opportunities. I mean look at Facebook try to niche down in specific areas to target people in Facebook. I mean the other option is to try to get the lead besides just the map pack when you're up against big boys.

Bradley: One of our mastermind members does a lot of realtor marketing in [inaudible 00:34:44]. He does a ton of Facebook ad stuff for realtors, so I know that's probably a good way to go because he's been really successful with that. I can't help you that Mohammad because I don't deal with Facebook stuff, not my cup of tea.

Do You Buy YouTube Views Or Likes?

Eliezer's up, she says, “Adding to Muhammad's question, do you guys buy YouTube views or likes?” I buy YouTube views from Google AdWords, Google AdWords for video. I absolutely buy YouTube views and Google sends me the views. It's the best way to do it. It's Google approved and it works like magic. I do not buy likes, but I do buy YouTube views from Google directly.

Adam: Would there be any other things you could do like traffic or anything like that?

Bradley: Oh yeah, you can. We can’t talk about that right now Adam.

Adam: [inaudible 00:35:34].

Bradley: We can’t talk about that right now. There's ways to spoof traffic too, but a lot of what was working two and three years ago for what I call CT spam or click-through spam, a lot of that shit isn't working at all for YouTube videos anymore guys. It's not really working much for money sites or anything else for that matter because there's a lot of issues, but it's basically the same range of IPs that people are using and Google's gotten a lot better, would detect fake traffic. A lot of that stuff isn't working. I stopped using any of the CT spam tools, including Crowd Search, which was like a favorite tool of mine for over two years, but I don't even use that anymore. We've been developing our own inside SerpSpace. More on that later, but ours is really on a whole different type of technology, so it's pretty amazing, but that's not ready yet. Don't tell anybody.

How Would You Provide On Page SEO For Industry Specific CMS And Inventory System That Generates ASPX Pages?

Jay's up, new client closed yesterday. This project has a wrinkle. First of all, plus one on that Jay. This project has a wrinkle. I wanted to ask Hump Day Hangouts, their site uses an industry-specific CMS, an inventory management system that generates ASPX pages. Poking around in it, doesn't look all that up-to-date with current SEO standards. What have I stepped in? A big pile of it Jay. I'm considering moving off that system to a WordPress solution, but wanted input from the brain trust here. My primary focus is maps ranking, so if I can avoid that conversion project that would be ideal. I'm thinking of a combination of press releases, embeds and RYS stacks for improving maps listing, rankings and installing a blog on subdomain for the Content Syndication Network. That's exactly what I would do Jay. I would maybe try to tighten up the on-page a bit. In fact, typically when I deal with a client that has a website built on another platform outside of WordPress, I tell them flat out, “I'm not doing any on-page stuff. I will provide a consultation guidance to a webmaster to make the on-page changes that I request, but I will not do it,” because I'm not going to learn another platform for one single client unless they're willing to pay me a high premium to take the time to learn how to use their CMS or their platform.

Typically, what I will do in that case is I will quote on consultation, which is like basically time while I create training videos or a checklist of things that needs items that I need updated on the site. Then, I'll submit that to the webmaster and have them do it. Yes, absolutely, I'll put a subdomain on that domain and install WordPress on that and then, I'll use that as the content distribution engine. You do what's called theme mirroring, essentially if the site has categories and things like that, you match all that, you mirror all of that on the blog, so that then you can end up building silo structure and everything within the WordPress site on the subdomain that you can use to boost the site on the root domain, which is on the other platform, if that makes sense. That's exactly what I would do Jay is what you're saying. I would provide some guidance. They have to have had a webmaster or somebody in-house that has handled their website, so I would provide suggestions, checklists, instructions, whatever for the main site and then, I would do everything on WordPress on a subdomain. Anybody want to comment on that?

Hernan: Yeah, I did exactly that because I had a client once that they were using, I think it was Volusion or something like that, which is a CMS for e-commerce. It was really bad for SEO. It was like really, really bad, really poorly optimized. The URLs were a mess. It took forever to load. All we did was to, again as you correctly said, I told the guys, “Hey listen, I can tell you how to optimize this,” but they had a guy in-house that would handle it all. Then, I would just jump on a call a couple of times with the guy, tell him, “Hey, this is what you need to do.” Then, what we did was to do CloudFlare to decrease rather the loading times.

Then, we installed WordPress and everything we did was from subdomain on WordPress and we'll link back to the products that they wanted to rank. That helped us a lot actually and we did all of the SEO, all of the syndication, everything from WordPress itself. Then, we might link from RYS stack or from whatever, we might link back to a product on the main domain, but it was mostly linking from the articles from the subdomain to the main products that we wanted to rank for those keywords and going from there. Yeah, it was really good. I didn't even need to do that on their hosting. I just hosted the subdomain, the blog on my own hosting and they kept because they didn't even have a hosting, like they bought like an all in one package that included the hosting. They couldn't actually install a subdomain. We needed to do that. That's why we installed CloudFlare in the first place.

Bradley: You can map the subdomain to a different host?

Hernan: Yeah, exactly, but that worked really well, like those guys got a lot of results on that.

What Was Your Experience With Providers On Sites Like Konker, Upwork And Fiverr, Etc. When You Tried To Issue 1099s?

Bradley: Awesome thanks Hernan. Jenia’s up, he says, “Hey guys, I'm finally making enough money, where I have to incorporate and run a full-time business.” Damn that's a good problem to have, congratulations man. He says, “Using Semantic Mastery’s products and advice played a huge part in it. Concentrating and doing what you taught me saved me from shiny object syndrome, thanks.” You're welcome. We're certainly proud of you for doing that as well. Question, I know you are not CPAs or attorneys … Oh shit, is that me? That's me, sorry guys. Stand by for a minute. This is going to keep ringing if I don't hang up. Cool, I know you're not CPAs or attorneys, but what was your experience with providers on sites Konker, Upwork and Fiverr etc., when you tried to issue 1099s?

I've never done that. My CPA handles all that stuff for me, so I don't know if she issued them or not. Again, guys I don't deal with anything that has to do with taxes. I learned a long time ago not to bother with that shit. I just got a really good CPA that handles all that stuff for me, which by the way if you're in the US, I'm happy to share her information with you. Jenia, just reached out. I don't know if you are or not, but if you're doing business in the US and you want a good CPA that can like, she's awesome, just reach out to us at support and ask to tag me in the support request. I'll share her information with you. Her name's Sharon Zavalanski, just an outstanding CPA. I don't know if she does that or not though since 1099s to workers, I know there's a way to write that kind of stuff off anyways. The thing is about 1099s is that's supposed to be so that they I guess claim it.

Adam: Yeah that I thought was … Again, yeah this is not legal information, but that's supposed to be, I thought 1099 was direct to the worker itself or like you as a contractor, but if you want to write it off, you can, it's a business expense.

Bradley: Yeah, exactly. That's what I'm saying. Usually, like for example, I have clients that send to me 1099s, so in other words, they send my … Fuck you, pardon my bad language. This is the same person calling in again, I hate that shit, I hate it.

Adam: If you're going through a service like Fiverr or another, you're paying them, so you shouldn't have to deal with 1099s.

Bradley: That's right because I know a lot of VAs are contract workers and such, are outside of the country too and there's something else specifically like some particular form. I know she talked about this on the webinar she did with our mastermind members. There's another, like it's similar to 1099 form, but it's for international workers. I'm not sure because again I don't track all that stuff or memorize all that stuff because it's just like, just to me, it's boring and that's why I pay her. You know what I mean? I'm sorry, I can't give me more information on that. Honestly, I would say consult a CPA. Again, if you want to talk with mine, I'm sure she'd be happy to consult with you. Just reach out to me via [email protected] and I'll get you her contact information. You can Google her, Sharon Zavalanski. She's awesome.

Does your Outsource Kingpin course talk about this? No, because again I just let my CPA handle all that stuff. That might be something that we can add as an update at some point, but no, it doesn't really talk about that. Outsource Kingpin is about how to hire, train and manage outsourcers. It's not really the tax stuff because I'm not a tax professional.

Consider using your Scary Good Halloween Offer, I got an email today. Anything you can share about your transition from underground to legit? No, I basically went legit right off the bat. I mean I started off doing just lead-gen for about almost two years, but then, I opened an LLC right away because I learned to do that a long time ago. I've had many businesses over the years and it's only cost $100 to form an LLC, at least in the state of Virginia, it does, very simple to do. To me, protect your ass right away. As soon as possible, get incorporated or form an LLC. Make sure you have the proper paperwork and get all that stuff done. Again, it's very inexpensive if you do it on your own. If you hire an attorney, it's going to cost you 500 to 1,000 bucks to get you incorporated. Totally worth doing though. Good question though.

Would You Recommend Using Spin Rewriter For Landing Pages?

Next question, do you advise or recommend using Spin Rewriter to rewrite articles for landing pages? No, I don't. Guys, I've said this on many occasions, but for any money site, for even lead gen stuff guys, I get unique articles written, which half the time is just from … It depends on the quality of the project, but what I typically do guys for money site content is if my own writer is backed up or one of my writers, I have several writers that do just basically curating. Then, I have a couple that I use for actual writing original articles, but they're often backed up. I've been using the Natasha Nixon articles, natashanixon.com for money site content recently. It's really good, buy the authority content. I'll show you guys real quick, natashanixon.com.

Any sort of money site content, guys, I use the authority content. From the service drop down here, if you select, there is authority content there and it's expensive. I think it's like basically eight cents per word, but to me it's good content. If you go to a content farm and you buy like INeedArticles or iWriter, those are great for link building stuff or tier two, tier three stuff or drive stacks if you need content that kind of stuff, but when it comes to money site content, if you try to buy SEO articles, which is essentially, they have that service too, it's a hell of a lot cheaper. That's what you're going to get is basically SEO article quality from all those other content farms and all that they do is go scrape an article and spin it. Then, they go through and manually edit the spintax to make it more readable, but even then, a lot of the times it comes out pretty junky. I don't recommend using that.

Anytime, I'm doing like, even if I'm going to duplicate the same lead gen site in the six different locations, I usually end up having the articles either rewritten, not spun, but actually rewritten or I just hire six different writers or submit the order six times essentially, so that I get basically six different writers or at least several different writers and a few rewrites, if that makes sense because I like unique content. Even though I know people can take the same article from one lead gen site and clone it onto multiple lead gen sites and just switch out the local modifier, I know that works, it has been working for several years, but at some point, when is it going to stop working? I do not want to build my lead gen assets on that, so that when it does stop working, all of a sudden, I've got a whole bunch of sites out there that get hit. Does that make sense? I've just always used unique content on every page. It's a small price to pay for security, in other words. Good question though.

Now, I'd still do the rewrite Jenia, I wouldn't do the tool. I mean the problem with the tool is you can spin it, sure, but then you have to go through and it takes so much time to manually go through and edit everything to make it look right or just to read right when you spin. To me, my time is worth so much more than editing spintax guys. I just pay Natasha Nixon. For 1000 word article, if they write an original 1000 word article, I think it's like, I don't know $120 I think it is. Let's go take a look at it. Oh shit, no hold on a minute, sorry. It's 80 bucks, 80 bucks, yeah it's about eight cents per word. I just have them do it. I think they even have article rewrites in here, they do and that would be a lot cheaper, so let's see what that would cost. For a 1000 word article, it's only 15 bucks, small price to pay guys. Let them do all the editing and spintax work. Good question though.

Did You Experience Any Algorithm Changes During The Halloween?

Skye says, “One of the websites I manage,” oh shit we're almost out of time guys, “One of the websites I manage, I've been tracking about 20 keywords and are all consistent.” By the way, we have Syndication Academy Update Webinar in 10 minutes. Guys, I forgot to mention that at the beginning the webinar, so anybody that's in Syndication Academy, I got a really good one scheduled for today too. I've got a lot of really good stuff to cover with you guys. Anybody doing local be on the Syndication Academy webinar or at least, catch the replay. One of my websites I manage, I've been tracking about 20 keywords and are all consistently in the top 10 results. Yesterday, I saw a significant drop for many, but on all the terms. Today, all the rankings came back to the original position, but some of the terms that didn't get hit yesterday tanked to like page three and four. I don't think this is mobile related as the mobile rankings have been solid. No link building or content updates have been done to this site in months. I've been tracking the site for a long time and never seen anything like this before. Do you think this is a Halloween Spook You algorithm or something even more scary?

I don't know Skye. I know Google does some really crazy stuff sometimes. I see some really odd stuff happening in the SERPs at times and I just ignore it until it becomes widespread. Any comments guys?

Marco: Yeah, I'd say stop SERP watching so closely. It just happens, shit happens all the time, just like this, one site will drop, another one will come up. Then that'll drop and the other one will come up and then, they'll both come up. It's sometimes just Google trying to see who's operating in the system because if your rankings tanked and then you go immediately and try to correct it and do anything you can to get your rankings back, then you automatically set off alarms and they got you, so just relax. If at some point, give it a couple of weeks, go have a drink, have some coffee, do whatever you have to do to relax and then, give it a couple of weeks. Let it come back. If it doesn't that's when you have to start and see, “Well, what do I do now?” Skye you've been with us for a long time, you know what to do. I don't know if we should go into all of the things that you could do to recover rankings, but you have to give it time right now.

Hernan: Yeah, if I can add real quick, I mean I was talking to a client the other day, one of the few clients that I'm still holding in terms of SEO because they pay well and they don't complain much, but for some reason, they decided to take a look at the rankings. Because the guys have been on a growth scale month after month after month since they hired me for SEO and they decided for some reason to look at the rankings and of course, they see all these kind of fluctuations and whatever and it's like they started asking questions. Told them, “Listen, you have been getting good results for the past 18 months, correct?” “Yes, correct.” “Then, there's nothing to worry about, like honestly if you see an increase in traffic, if you see an increasing in people leads, I don't know, people sending you emails, people purchasing your stuff that means that something is working.

When you try to micromanage the rankings that's where you go nuts and that's where you screw up. You need to watch and you need to put this in perspective and say, “Okay, SEO, is a long-term game.” Even if you're doing RYS, where you can rank instantly, if you're building a business, it does take time. It's a long-term game. If you're seeing results month after month after month after month and you see an upward trend, then you will know that it doesn't really matter if Google decides to, I don't know, to kick you in the nuts for two weeks or something because you will come back up.

The way the big guys are doing this and the way they keep the rankings forever pretty much is because they don't give two damns about Google dropping two spots for a keyword. They just keep doing what they're doing. If we have that approach and that happens with pretty much everything. If you do AdWords or if you do Facebook, you will have a great day today, tomorrow would be a shitty day, then the next afterwards, it's like day trading on stocks. If you buy and hold or if you say, “Okay, I'm going to grow the business, I want these benchmarks and I want these amount of visitors, this amount of leads month after month after month,” and then have 20, 30, 50, 100% growth year after year, then that's doable. That's how you put things in perspective and you don't lose sleep if a keyword drops, I don't know 10 spots or if it disappears. It doesn't matter because it usually comes back.

Bradley: Yeah, I was going to respond to Wayne and say what a Hump Day Hangouts an anniversary special without the Wayne memes. It's awesome. We got a rhyme guys in a minute. I do want to answer one more question. Unfortunately, I can't get to the rest of them. I guess for next year, on our fourth year anniversary, we're going to have a two-hour Hump Day Special because there's a lot of damn questions and comments guys. I'm going to answer Mel's because I read this earlier. I want to answer this guy's and then, we can wrap up. Do we need to make any selections now, Adam [inaudible 00:54:19]?

Adam: The final winners have been selected.

What's The Task List You Hand Off To Tour Va When A Client Is Onboarded In Terms Of Ranking Them In The Maps?

Bradley: Okay, cool, give me one minute to answer this and I will run through that. Syndication Academy members, stand by if we run about two or three or five minutes behind, I'm coming. We'll be there in just a minute. Hey, guys being part of your group has allowed me to get real solid results for my clients and I want to say thank you for that, plus-one Mel, you're welcome. My question is for maps, I see there as techniques to write tens of geo articles from Brian Willy, which is great. Then, there's the power of drive stacks, which is even better for not just the power, but the amount of work. What is the sequence of tasks that is the least amount of work that brings the most amount of results? In other words, what's the task list you hand off to your VA when a client is onboarded in terms of ranking them in maps? Please share as much as you like and mentioning timeframes between the tasks will be much appreciated.

Yeah, Brian Willy’s method, the geo post that he talks about, it works really well. Now, to be transparent or clear, I only use that if I need it. Because it is a lot of additional work, I've got a VA that I trained how to do that, all those geo posts and it works. That's one of the things that you can actually do if [inaudible 00:55:17] from the Maps Liftoff training and I'm sure that's what you're talking about Mel, like the geo post stuff that actually can help to lift the Pigeon Filter as well as it can help you to pop into maps for like adjacent towns, whereas typically maps listing will only appear, where it's in the actual area or city that it's in. I've actually been able to take those geo posts and do that to where I've got it to start popping for something like the really close adjacent towns as well as remove the Pigeon Filter or lift the Pigeon Filter by doing that. It's a lot of work and again, I pay a VA to do that for me now. I trained her how to do it. She's really good. I don't typically do that unless I need to.

Obviously, we're going to use all of our own products and services first and I do for all my own projects as well. The same process that we talked about the Battle Plan is specifically for local, is pretty much the same thing. If you don't have the Battle Plan, I would highly recommend that you pick it up. Then, go through that because we do talk about the methods and the procedure for doing like regular sites and in doing local sites and all of that. That's what I would recommend to do is go through there because we don't have time to go into it in more detail right now anyways Mel. If that doesn't suffice, if you have the Battle Plan and you still have some questions regarding this very question here, then I would recommend that you post them next week as well and try to get them in early, so I can spend some time answering that for you.

Paul, I wish I could get to your questions buddy. I certainly appreciate that because you've been here forever. Guys, I'd like to go through and comment on all these people that have commented, but we don't have time. We certainly appreciate the comments, Tom's been here [inaudible 00:57:02] hasn’t missed a single episode since I started watching. That's awesome Tom. We really appreciate it guys. I'm going to turn it over to you Adam to announce the winners.

Adam: Got you, little bit of the magic behind scenes and magic being a Post-it note with the names on there. I was conferring with Hernan. Here, we go. Can I get a drumroll please?

Bradley: I don't have any sound bites dude, damn it.

Adam: You can hit your microphone or something. We're just going to roll with it. The number one comment Tom Clark, so I'm going to announce the names, what you won and then, send an email to [email protected], we'll verify who you are and get you your prize or access. Tom, thank you very much for the comment. You have won three-month membership to the Semantic Mastery Mastermind. Number two, well we just heard from Mel. Mel, you have this number two, so we're going to give you three months free subscription to the new Mastermind Newsletter, so we'll be mailing that to you for the next three months. Again contact [email protected]

Hernan: That’s where the good stuff is going to be.

Adam: That's some awesome stuff. I'm really looking forward to it. We just talked to the publishing house and we're going to get that literally rolling off the press next week I believe. Then, d Kard, if that's your name or if it's just your screen name, whatever it is, send in the email, number three. We want to hook you up with three month Syndication Academy and a T-shirt as soon as we get those printed as well. Three of you guys, please contact [email protected] and we'll get you hooked up. Now, I believe Marco did you pick someone who you think deserves deserving of the best comment award of a free RYS Done For You Stack?

Marco: Yeah, I actually enjoyed the very first question because it got us talking about Twitter SEO, which is underappreciated, underused. I really enjoyed that.

Adam: Cool, looking on here, I just need one. I’ll write it down and make sure I get it. Was that Click Star? Click Star Marketing, whoever you are, hit us up and we will get you hooked up over at SerpSpace and make sure that goes through. If you're watching the replay and you made it to the very end, if you're watching this within seven days of the air date, so between now and November 8th, leave a comment. Best comment on the page on the YouTube replay is going to get three months Syndication Academy and a T-shirt as soon as we get those going.

Bradley: Awesome.

Adam: Cool.

Bradley: Awesome [inaudible 00:59:38].

Adam: Well, I’ll add one more thing real quick before we sign off. I know you're in a hurry Bradley, but thank you to Chris who's not here, thank you Bradley, Marco, Hernan and over the last couple months Rob, it's been three years of awesome Hump Day Hangouts and really enjoyed working with you guys and I'm looking forward to a lot more.

Bradley: Yeah, just kind of expand on that for just a moment, I love doing these guys. I truly do and it's a lot of fun for us to do this every week and it kind of gives us like a reason to just be out there, just talking about the stuff that we truly enjoy and helping new people and kind of trying to bring … Honestly, there's a monetary benefit because we hope that by sharing a lot of free information that when you're ready and able to purchase into the Mastermind or whatever that you're going to come to us for it, but we do it anyways because we like it. That's why we're here every single damn week. We missed one week in three years and it was a scheduled week off, so talk about consistency. Again, it's all because you guys keep showing up every week and asking good questions that we keep doing it. Make sure you continue doing so and thanks for being here for three years with us.

Hernan: Thanks guys.

Bradley: Okay guys, wrap it up. Syndication Academy Webinar, see you guys in a few minutes.

Marco: [inaudible 01:00:48] bye everyone.


Weekly Digital Marketing Q&A – Hump Day Hangouts – Episode 155

By April

Click on the video above to watch Episode 155 of the Semantic Mastery Hump Day Hangouts.

Full timestamps with topics and times can be found at the link above.

The latest upcoming free SEO Q&A Hump Day Hangout can be found at https://semanticmastery.com/humpday.

 

 

Announcement

Adam: Hello everybody, welcome to Hump Day Hangouts. This is episode 155. Today is the 25th of October, 2017. I am Adam Moody, if you've never seen me before. And with me is Hernan and Bradley. So we're missing a few people. Two of the other guys are out today. Marco is up to something, I believe, he's got an appointment or something he had to go to. And then Chris, I don't know, is probably traveling around the world today or something. Does that sound right?

Bradley: Yeah, 'cause we've got three travelers in the bunch: Hernan, Chris, and Adam. Those MF-ers, they're never home barely. And I barely ever leave my home.

Adam: Awesome. Well we'll go through. Obviously I introduced myself but Hernan, how's it going, man?

Hernan: Hey Bradley, did you added the camera man thing to the Hangout?

Bradley: I did.

Hernan: Okay, cool. Hey guys, what's up everybody? It's really, really good to be here. I'm back in Buenos Aires, finally, with kind of a better setup so I'm excited to be here once again.

Adam: Awesome. Bradley, how you doing, man?

Bradley: Peachy. Busy as crazy, I've got so many projects going on right now, it's ridiculous. But it's an exciting time, I can tell you that. I'm really stoked about all the stuff we got going on. Various projects. Some of you guys have heard some of them, some of you haven't. But just a lot of really cool stuff going on so and I'm happy to be here.

Oh yeah! And I'm going to steal your thunder for a minute but guess what next week is.

Adam: Whatever could it be?

Bradley: Our third year anniversary for Hump Day Hangouts. The official.

Adam: That's awesome. Yeah and so on top of that, we definitely got some cool stuff. Some of it's giveaway, some of it's more than that but definitely if you're watching this, then the next week, I highly suggest you show up. That would be beneficial to you. So looking forward to that.

Bradley: Even those of you that just catch replays and stuff, we usually give away some pretty cool stuff on our anniversary episodes and it's our third year anniversary so we're going to be giving away some pretty cool stuff but you have to be here in order to receive or to win, it other words. So make sure you're here next week. It'll be a good one. We encourage you to be here.

Adam: We do and I'm writing myself a note. You know what? I agree that sometimes I know there's people who are like halfway around the world who are watching us and you know, I don't watch webinars at 3:00 in the morning. So you know what? We'll work something out. There will be at least something for somebody who's watching the replay in the first week after the replay, I think that's safe. We can limit it seven days, we want to hook somebody up. I know for a lot of people the time zone is the issue.

Hernan: Sounds good.

Bradley: Unacceptable. I don't care what time it is, they have to be here live.

Adam: You've got to be hardcore Semantic Mastery viewers, so. Bradley mentioned projects in the best … he didn't say the best self-journal but we've talked about it, we've been telling our Mastermind members about it. Yay, boom! Got Hernan his.

Hernan: Right here, look at this.

Adam: Starting to use it.

Bradley: [inaudible 00:02:49] I feel like I'm [inaudible 00:02:50] I got mine right here.

Hernan: Ah, there you go. Boom.

Adam: I didn't have enough goals so I had to copy out of their PDF and print some more, so. No URL for that or I can paste it in later, go grab it, do yourself a favor, it's a great planning tool.

After that, I wanted to talk, too, about something … If you don't know, do a lot with funnels, I'm a ClickFunnels certified partner and one of the products that they sell is called Funnel U, like Funnel University. And it's pretty cool. We signed up a while ago, I think it's 60 or 70 bucks a month and it's really neat, because you sign up and they go through and they go through these funnels, other peoples' funnels that they break down, or they explain their own. And so, it's kind of like a walkthrough. It's only like, 10 pages, but it's cool. It shows you screenshots of it and it just breaks it down really simple so you could go recreate this or do it on your own, and we've been getting that, I think, for a year and a half and they also give you a PDF and some other stuff.

So, it's really, really cool. So one of the things we were talking about was, “Man, what could we do that makes the Mastermind better?” And that immediately came to mind and we've seen a couple other people that do it and it's just a way of taking the information that we have and making it easier and more condensed and better, and so we're really pumped about this. We're going to be getting the first edition of the newsletter out to our Mastermind members, TBD, but really early in November, so we're working on that and I'm excited.

Because I don't know about you guys, when you've seen these in different subscriptions that you have, do you find newsletters … It obviously depends on the content, but did you ever use one and you're just like “Oh my God, this just paid for it by itself.” Right?

Bradley: Yeah.

Hernan: Yeah. 100% and I think that receiving stuff in the mail is pretty cool, right, number one. It's like an old-school kind of thing when you're getting your newsletter with all of the good stuff because we're going to be delivering a lot of the good stuff to the members online, but, having something, having a piece of paper where you can actually write notes plus sit down on a Sunday morning if you want and write down your thoughts. I think that shutting down the screen and going out of it so you can plot and you can actually focus, that's the main point of the newsletter, to deliver really high quality stuff that you can do for your business so that you can pretty much turn around, swipe, deploy it and have results. And that should pay … The main point of the Mastermind is to turn into a high ROI basis approach, where if you apply some of the stuff that we will be sharing, of course, online, but if you apply only a part of it … And if it is the newsletter, I think you will pay for the Mastermind for the several years to come, so.

Bradley: And to clarify … First of all, by show of hands … No, I'm kidding. You guys post on the event page. Kindle or physical. Like, when you read a book, do you prefer a Kindle version, like a digital version, or a physical version of the book? Personally, I way much better prefer a physical version of a book. I still buy Kindle books, but I tend to not read them after I buy them, whereas if I buy them in an actual paper physical copy, I end up reading them. And to me, it's just a lot easier to read a physical book. It's something about reading on a screen, other than articles and stuff for work-related stuff … Anyway, personally I prefer physical.

Adam: Well, I think it's good for reference material, too, that you can mark up to … If you're … Especially this type of stuff. I'm not even talked about ours, you guys, I'm talking about other peoples' we subscribe to or we used to or we were going to, that you can go through and be like, “Oh, yeah, that's great but I don't want to do it like they did it. I want to bolt on this thing and do that, draw it out or something on the side.

Bradley: Yeah. And so, as far as, like Hernan said, getting something in the mail and having a physical product being delivered every month from us, to me, is pretty cool. I like getting stuff like that in the mail. Perry Marshall has a newsletter that's pretty good and that's something that I've subscribed to for some time, and they're good. I mean, it takes time to go through them, a good 20, 30 minutes to read through it, every month, but it's worth it in my opinion because the insights are really good. And that's more just his thoughts, which are still … He's a good marketer, so I like to read his newsletters as well. But what we're going to be doing is actionable results.

So, every one of us, every month are going to have our own input, our own contribution to the newsletter on what we're doing in each one of our own respective businesses or for Semantic Mastery as our role in the company, we're going to be sharing what we do or what we're doing that's actually working and it's going to be condensed, like a Reader's Digest version. In other words, we're going to take the actionable points and we're going to give … This is what we're doing, this is what's working right now and how we're doing it. And that's it. There's going to be no fluff, no filler, it's just going to be straight, actionable content every month and that's going to be people's guide to … Like their field manual. You know what I mean?

So, in other words, take that, implement it and start making money or improving your results and that's essentially what we're going to be doing. So, we're really excited about that as part of many of the upgrades that we're implementing into the Mastermind, and that's just one of them, so.

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Adam: Yeah, definitely. So, if you're interested in that, sounds good, guarantee you, I mean, one we love it, but we're getting some good feedback and it's going to be worth it. If you want to join the Mastermind, check it out, I'll pop the link in here in a little bit. But if you're new to Semantic Mastery and you're wondering what the hell we're talking about, then that might not be the right place. And we realize every week, we get some new people and they're not sure what to do. So, what I ask you to do is to check out the Battle Plan, the SEO blueprint. I'm going to pop the link up here in a little bit, along with a code, you can save $75, it's a hell of a deal. Hernan put it together with the help of the team and it's a great resource. And for $25 it's a no brainer, so.

Also, if you don't yet have your free account at SerpSpace, please head over there. SerpSpace.com. Grab your free account, we're working on some more tools. There's already a ton in there, along with a couple of freebies and then you can get your done for you services there and we got some awesome, awesome stuff coming.

Bradley: Yeah. Don't …

Adam: I think that's all I can say right now.

Bradley: That's enough, Adam. Zip it. Zip it.

Adam: Damn it, go get your account. And also, if you've got any questions, Support.SemanticMastery.com is a great place to start. We love answering your questions here, but sometimes there are some that come up, again from time to time we don't mind, but we might just refer you back to Support.SemanticMastery.com, where we've got some charts and breakdowns of some of the more complicated things that we explain. And I think that is about it, do you guys have any other topics before we dive in?

Hernan: I'm good.

Bradley: I'm good.

Adam: Alrighty, so people can rate me. I am starting the ToastMasters club. I went to my first meeting and I now am going to be working on my public speaking, so …

Bradley: Did you … You didn't do your icebreaker speech yet, did you?

Adam: No, but I almost let the opportunity pass me by, they said, visitors or guests are free to speak and so they did table topics, where they just give a couple topics. And inevitably, I start, my blood pressure went up, my heart rate went up and I said, “This is ridiculous. The reason I came here was the speak and to get better at speaking.” So, I stood up and I told a great story about how, if people could fly, it would bring world peace. And I talked for one minute and they liked it. So, it went over well and I think I'm going to go back. Not just because they liked it, but it's a really cool environment. Super nice people, very good feedback.

I mean, I was a visitor and they gave me feedback. One lady wrote down some notes, said, “Interesting topic, it was humorous. That's a great way to break the ice and get started and engage people.” Anyways, I was just … If you're interested in public speaking and leadership and communication, go check it out.

Bradley: Yeah. Just to expand on that briefly, because I've been in it now for about two months, and I actually got elected and voted in as the … Or I guess that is elected. Nominated and elected to be the VP Director of PR Marketing for my chapter, which is crazy because I just joined. But, which is going to open a lot of doors for … Well, obviously, to start with, I'm going to be promoting ToastMasters stuff, events, but it's going to give me a foot in the door with media outlets like the Washington Post and some of the more local newspapers and some TV stations, which is awesome, because imagine how good that will be for our marketing agencies. Think about it, guys.

And the ToastMasters organization, guys, it's dirt cheap. It's like, $80 for six months or something. It's ridiculous. And it's phenomenal training and it is a very encouraging environment for learning communications, public speaking, leadership development, sales, because sales is communication, and so there's so much benefit to going to a ToastMasters organization and I found it to be incredibly valuable and it … The thing is, is it doesn't cost very much but there's a lot of work in order to go through the process. So, you've got to commit to it or else there's really no reason to go. And so …

And what's really cool is they just launched a new change to their course educational program and it's the biggest change that they've made since the 1940s. So, we're talking over 70 years they've been on this particular educational track, which is mostly all paper driven. They have a website with some training stuff on this website, but it was mostly paper manuals and the evaluations were done via paper and that kind of stuff. And so, they've really updated anything and they're rolling …

If you go to ToastMasters.org/Pathways, that's their new track that's rolling out in my district or my region, it's coming by October 30th, which is in the next five days. But over the next six months, they're rolling that out across the country. The rest of the United States. And then obviously it's an international organization and by 2018 it should be rolled across … Or by June of 2018, should be rolled out across the rest of the world. But the new educational track, Pathways, is a much more custom designed solution, where you can pick and choose the modules or the paths that you want to go down based upon your own specific needs and everything is tracked online now. The training portals are amazing. It's just a really, really good organization to get involved with, guys. I highly recommend, any of you guys that are doing any sort of communications or public stuff at all or sales, I would highly recommend that you get into ToastMasters, because it's just a great organization.

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So, how am I doing for the PR Director already?

Adam: See, boom.

Bradley: I should hand that and send that in, say, “Evaluate this.”

Hernan: We got this recorded, so we can.

Adam: It was three minutes and 13 second, you had two “uhms.” Nah, just kidding, let's get into this, guys.

Bradley: Alright, let's do it.

Alright, so Ben's up first. He says, “Hi guys. You mentioned last week that throwing the kitchen at a Drive Stack to power it up while still works fine today, may leave you vulnerable if Google decides to penalize that down the road and that instead what you do is mass produce one page G sites behind the Drive Stack.” Let me close that. Oh, yeah, too late now.

Adam: Okay, no worries.

Bradley: Yeah, I don't have … I don't know, I could maybe do it.

Adam: Ah, don't worry about it.

What Is The Frequency Of Pointing Links From Mass-Produced Google Sites To Drive Stacks?

Bradley: Yeah, I was just going to see if I could do that really, really quickly, but nah, that's alright. I'm not going to worry about it. Next time remind me, Adam, beforehand if you don't mind. It only takes a minute to set up but … Anyways. Let's see, “What you should would do is mass produce one page G sites behind the Drive Stack. When you mass produce G sites, do you have them linking one to the next, the other way Peter Drew shows you how within the first one pointing to the Drive Stack or do you just point them at the Drive Stack and spam them to high heaven?”

It really doesn't matter, at least … To be honest with you, it shouldn't really matter whether … So, what you're talking about is doing a little link wheel with the G sites, so that one G site can link to the next and then link to the next and link to the next and then they either all or some of them or some of them points to the actual target URL, your primary target URL, which would be the G site rom the Drive Stack, that's the method that … And just so you guys know, I'm in the process of building out a case study that is specifically using … Or exclusively using only RYS Drive Stacks and Peter Drew's site builder's G site, blogger and WP creator and then some of his video tools. And I've got two projects that I'm working on for that as case studies right now.

More of that will be revealed later, but you guys are going to see what I'm able to do with just those tools. So, this doesn't even include a money site or a maps listening or anything. So, it's … Well, a maps listing may be part of it, but it's not part of … There may be a maps listing as part of the overall campaign, but more on that later. So, just know, I'm testing various configurations right now, Ben, with that. And all I can tell you is just test. Don't be afraid to test stuff like that, because remember, you're going to be building links to a G site, guys, from the Drive Stack. So, it's okay to experiment with different linking methods, because you're not targeting your money site where you have to be a lot more careful, right? You're … There's a lot more risk with experimenting with a money site.

So, we always have suggested, since day one, that you set up test domains that you're going to be using, like test projects. Stuff that you can monetize if it's successful. So, what I mean by that is like, you can set up an affiliate campaign to test stuff on or you can set up a local site that you can use as a lead gen property if it's successful and just test. Test with those properties, something that you can monetize if it's successful and if it's not, it doesn't cost you anything but the time and really, it didn't cost anything because even though it may have cost you some time, you might have spent time on it, you gained knowledge and experience from the testing. So, you've got to think of it that way, right? And so, it's either going to be successful and you can monetize it and make some money and you learn methods that now you can duplicate and repeat for other projects, or you're going to be unsuccessful and then you just realize that you just learned one way that doesn't work, right? Or what not to do, if that makes sense.

So, when you're … But in this case, Ben, since your target URL is the G site inside the Drive Stack, feel free to experiment, you know what I mean? Because it's not a big deal. So, I don't have an exact answer for you as far as whether to use the link wheel option or just to link directly to the money site or, in this case, the G site. But I would say just test. Now, in the next month or so I should have a more definitive answer for that.

Okay. “When you mass produce the G sites, do you …” Oh, excuse me, that was the actual question.

How Many Backlinks Should One Order On The Link Package In Serp Space For An RYS Stack And A Syndication Network?

Alright, [Eliezier 00:17:30]. I'm sorry if I said that wrong, I'm sure I did. “What's up, guys? Question from the Battle Plan. How many back links should I order in the link package in Serp Space for an RYS stack and a syndication network? Should I add a tier and if so, how many back links on that? GSA or contextual?” I'm going to leave that one up to you, Hernan.

Hernan: Yeah, sure. It actually depends, Eliezier. I mean, for … I think that we say it over there, how many back links you should be ordering. Since we have it all divided, if it's a new website, if it is an aged website or if it is a YouTube video, right? If it is a new website, you usually want to boost it a little bit initially, right? So that's what you want to do when you're trying to generate the entity or generate some authority, initially. So, it's just a small package we do, right?

But then, when you're doing an aged website, an established website that has a couple years or you can do a YouTube video, then you can be a little bit more aggressive in terms of the amount of back links that you're sending to that, right? So, have that in mind, that's what I would do in terms of the amount of back links, but I'm pretty sure that we actually tell you how many back links you should be using when it comes to the boosting, depending on how aged is your website anyways, so.

Bradley: Is this working now? Are you guys seeing my screen now?

Hernan: I can see your screen. I don't know about the top picture.

Bradley: Let me just check it in the other page, now. I just want to see if it's working.

Adam: I see your entire desktop.

Bradley: Yeah, and are you seeing the picture in picture, too?

Adam: No.

Bradley: No? I was trying to do that while … Hernan, talk some more.

Hernan: Okay. So, basically, what you want to do-

Adam: Is go get the Battle Plan. Battle Plan … No, just kidding.

Hernan: Yeah, but it should say there. The main point is that if you're building links to a Drive Stack, you don't have to be afraid, right? As of right now, that's what I mean. As of right now, you don't have to be afraid and I think you've got it, Bradley.

Bradley: I did.

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Hernan: I think you got … So, as of right now, you don't have to be afraid, right? But if you're building back links, for example, to an IFTTT network and the website is completely new, then I would say to keep it easy in terms of the amount of back links that you build to it, so.

Bradley: There we go. I think I got it.

Hernan: Yeah, I can see your picture. Is that, what, an application? The ManyCam application?

Bradley: Yeah, it's just ManyCam. It's a paid version of it, but it's just ManyCam.

Hernan: Cool.

Bradley: Alright, so, you guys, if this is not coming through correctly, just let me know guys and I'll switch it back, alright? And I'm talking to the audience guys, just post on the event page if it's not coming through okay? Alright. Otherwise I'm just going to leave it. Alright, let me lock this on me though, still. Okay. Okay.

Do We Need The Same Amount Of Content For RSS Authority Sniper As Needed On An IFTTT Network?

Next question, “For RSS Authority Sniper, do we need the same amount of content as we need for an IFTTT network?” I don't know what you mean by that. Because RSS Authority Sniper, you shouldn't need any content. You need RSS feeds, that's it. So, I'm not really following the question, because, again, for RSS … Look, I don't use RSS Authority Sniper, I use RankFeedr. I know, actually … I didn't use RSS Authority Sniper only because I could always get much better results for finding RSS feeds, related content feeds by doing it manually. I always got much better results.

Although, I know Lisa just updated RSS Authority Sniper recently that supposedly added some additional … I guess made it better. I have not played with it since she updated it, though, so I don't know. But RankFeedr is the service … I guess she sells the RSS Authority Sniper as the front end product and then the RankFeedr is the add on which is really … That's where the power comes in, is RankFeedr.

And so, typically, I would just set up my RankFeedr feeds or build those out doing manual RSS feed finding on my own, or have a VA do it, because I get much better results that way. And I'm not bad-mouthing the software, I just get a much better selection of RSS feeds when I do it manually than using just what is returned by that RSS Authority Sniper software. But I just wanted, full transparency guys, I use the … RankFeedr is really where the power lies, and so that's what I've been using is RankFeedr for building those co-citation feeds.

And so, anyways, as far as content, you don't need content. You just need RSS feeds, related feeds, and then whatever links you want to build co-citations to, right? So that would be any content links that you have, like, so blog post links or web page links. You can add Google Maps URLs, Drive Stack URLs, press releases, anything at all. Static URLs, you can actually put in the RankFeedr feeds as a sticky item, which is what I recommend that you do, because that's how you build the co-citation, alright?

And remember, you can also add your own feeds, like your blog feeds for example. Web 2.0 feeds that you have. If you're using syndication networks and you're publishing content, you can take your Web 2 feeds and create co-citation feeds where you include your Web 2 feeds, because remember, if you post content to your blog, it syndicates out to your Web 2 sites. If your Web 2 sites have RSS feeds, some of them do, Blogger, Tumblr, WordPress do. Some of the other ones do as well. But you can add those into other RankFeedr feeds that you create, so that you're creating co-citation to your articles that are posted on Web 2 sites that have links pointing back to your money site.

So, you end up doing two-tiered co-citations, which ar really, really powerful. So, there's just a ton of stuff you can do with RankFeedr, guys, it's an absolutely great SEO tool because it's simple and it doesn't require you to produce any more content than you're already doing. It's just a matter of collecting related content feeds and then building out those RankFeedr co-citation feeds. Okay?

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Where Can You Get A Good HTML Template To Use With Peter Drew's Google Site Generator?

Okay, Roy's up. He says, “Hey guys, where can I get a good HTML template to use with Peter Drew's Google Site generator? Not too good in HTML.” That's a really good question. You can download HTML templates, Roy, just go to Google and search for “Free HTML templates,” look through … What you're going to want to look for is Google site templates, though. And it's going to be for the older sites and if you can't find any there, I know you can go to Upwork and hire somebody to just, to code HTML templates for Google sites. And when I say code, it's pretty simple for those guys. And they can bang them out for you for rather cheap, rather inexpensive, because it's a simple process.

I just use the default ones, because I'm not using … Although those G sites sometimes rank for the keywords, I'm not looking as those for traffic generating sites, I'm using them specifically for link building purposes. There is absolutely some benefit to having them optimized for conversions, which means a better design and that kind of stuff, but for me, I'm just using them only because I don't want to take the time to go through, set up templates and all that stuff. If I had more time, maybe I would, but right now I'm just using them specifically for link building, that's it. And so, I just use the default template. Okay?

Okay, Mohammad's up. What's up, Mohammad? He's been so active. By the way, Mohammad, in case you didn't realize, because I didn't get a reply from you, I responded to your questions that you submitted about Mindset Mastery series, so in case you missed that, check your email because I replied to you the other day, to the questions you submitted.

And by the way, guys, I added to BradleyBenner.com a button that will take you over to a Google form to ask me questions about the Mindset series that I've been doing in case you guys are interested in asking any questions about that. I will reply to those as time permits.

And by the way, that is not a place to ask me marketing questions. If you ask me a marketing question, I'm not going to reply, period. That's what this is for and what other groups are for. It is specifically for Mindset Mastery stuff. I highly encourage you guys to go check out some of those videos. That's on my YouTube channel, which is YouTube.com/BennerBradley. I think I said the other day, Bradley Benner on the … But if you just search YouTube for it, I'll come right up. And I've got a bunch of Mindset videos, I just did another one this week on there and anyways, I encourage you to go check them out. If you have any questions, you go to BradleyBenner.com and submit your questions via the Google form and I will got to them.

What I may end up doing is just doing some supplemental Mindset videos where I answer those questions. I will not reveal anybody's name who submitted the questions, I will keep it anonymous, but I just had another couple questions submitted today that were really good and I'm probably going to record a separate video addressing those two questions either later this week or at the beginning of next week. Okay?

How Do You Delegate Access To Your VA On Live Rank Sniper and PSP?

So, Mohammad says, “Hey guys, I've realized the tasks I perform in tools like LRS and PSP can be performed by VAs, too. How do you guys have your VAs access them? Do you buy another copy?” Yes, Mohammad. That's what I do. Okay, if it's a VA that you've had already established and a relationship with, then I don't mind buying a copy or a license and just sending it for them to install on their own machine, if they've proven that they're a valuable employee or contractor, essentially, that's stuck around for a while. If it's a newer VA though, then I recommend that you set up a VPS and install the software on a VPS and give them remote login access where you can control whether they're logged in or not.

So, in other words, in case they quit or they don't show up to work and you have to fire them or whatever, you can just revoke their access to the VPS and you still have all of your software intact on your VPS, which case you just change the passwords, the login details, and then you can hire another VA. But that's what we do.

Some of our VAs, I just buy the software and send it directly to them because they've been with us for … I mean, shit, we've got some VAs that have been with us like, five years. Denny has been with me for five or six years. [Rousayo 00:27:33], one of our team leaders, she's been with me for at least five, four years. At least four years. So, I mean, we've got some VAs we've had for years. And so, those are the type of people I don't mind just sending the software to, but otherwise, use a VPS. Okay?

How Do You Create A Rank And Rent Video For Multiple Keyword Variations?

“As I mentioned last week, I'm trying to rank videos and rent them out and this week I nailed down the full list of keywords I'll be targeting, but I just noticed that there are multiple keyword variations for the same topic. Do I make one video about a topic like DUI Lawyer City and hope that I rank for variations like DUI Lawyer City or would I use the same Twilio number for all of them?”

Well, that's a good question. Okay, so, when I'm spamming, which I'm doing a little bit more of than I typically do but that's because I'm testing some tools and stuff, usually I will go ahead and target all of the variations of the keyword even though they're what they're called “Close variants,” and here's the thing, Mohammad. If you go search for your keyword in Google, look at the bolded words that show up in the search results, right? You'll see bolded words, both in the meta titles, which are the blue links and then also in the meta descriptions. And so, a lot of the times, those close variants are going to show as bolded keywords.

So, for example, “DUI Attorney” and “DUI Lawyer,” if you do a search on “DUI Lawyer,” “Attorney” keywords should also be bolded because they're synonyms. They're close variants. Also the plural and singular versions should both be bolded because they're closer variants.

So, a lot … Theoretically, you should be able to just target the one version and it should cover all the variations. However, if you get more specific or exact, then sometimes you're going to get better results because some are less competitive than others, even though it's a close variant and Google deems all of them the same, they're all relevant or synonymous terms. If you target some of the more obscure versions, even though it's a cinnamon … Excuse me, even though it's a synonym, you'll get better results by targeting that specific variation than you would if you were to target the more general one, if that makes sense.

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So, to clarify, what I always do is when I'm spamming, I will take all the keywords, which, if you use Power Suggest Pro, which you do, you just mentioned it, you will be able to get all of those variations. And I just spam all of them and see what sticks. And the ones that give me the best results with the least amount of work, then I'll go target those with the actual final version of the videos, if that makes sense, okay?

So, yeah. You can use the same … If you're going to be driving traffic to the same or calls or whatever, leads to the same service provider, then you just use the same number. You don't gotta switch the numbers up, okay? That would require a whole lot of different numbers if you were to do that. So, just use the same numbers, okay?

Would You Be Able Add Review Schema With Rich Plugins FB And GMB Reviews?

Okay, “I bought the Rich Plugins Facebook and GMB Reviews that [inaudible 00:30:31] mentioned a while ago. I've added GMB Reviews slider right on the home page. I'm new to schema, but would I be able to add review schema to the page because of this?” If you bought the pro version, it adds schema already to the reviews. It imports the reviews via API and then it automatically marks them up with structured data, or, Schema.org review markup. It's already done automatically.

Now, that might be something that you have to select as a setting in the plugin. I can't remember if there's a setting in the plugin or not, but the pro version absolutely will mark it up automatically for you, it's not something you have to do. You might have to enable that setting in the plugin, but it should be there, Mohammad. If you have any questions specifically about it, I would recommend that you contact support. Their support, not ours. Okay? Contact them. Which is, I think, RichPlugins.com. Alright? Great questions though, Mohammad.

Is It Okay To Use The Same P.O. Box Address For Multiple Drive Stacks For Different Affiliate Sites In Different Niches Without Much Risk For Penalty?

Sam says, “On a previous Hump Day Hangout, you answered a question about using GMB for affiliate sites. You recommend using the PO box for your LLC or S corp. Would you be able to use that that same address for multiple Drive Stacks for different affiliate sites in different niches without much risk for penalty? Thanks.”

Yes. If you have … If all those different affiliate sites are owned by one parent company. In other words, if you have whatever your company's name is and you're just a marketing company or digital publisher, which is what I would consider myself as an affiliate marketer. I would not call myself a marketing company, I would call myself a digital publisher. In that case, yeah, you could do it. You could have each one of those projects reference the same digital publishing company as the parent company or parent owner, so to speak. I've never had any problems with that, and I've used the same corporation or entity for multiple projects like that and I've never had any issues. Now, I'm not saying that it's not possible that it could happen, I've just never had it happen to me in my experience.

You shouldn't have to have a separate entity corporation, LLC, for every single affiliate project. Sometimes, it makes sense to … If an affiliate project starts to take off, sometimes it makes sense to form its own LLC for just that one project. There's some tax benefits to doing that kind of stuff, but, and you just need a good CPA to explain how you can stack entities and we're not talking about Drive Stack entities, I'm talking about corporate identities. There's a way to shield a lot of your money from the IRS if you do that.

I'm not going to get into that because I'm not a CPA, but trust me, it's some really cool stuff that CPAs that know what they're doing can do to shield a lot of your money. So, there are times when that's beneficial to do that, but otherwise, Sam, I would say no. Just keep everything under one parent company and when you have a runaway winner, then you might want to form a separate LLC for that.

Guys, in the State of Virginia, it costs $100 to form an LLC and $50 per year to renew it. It's simple. It's stupid simple. So, it's really easy to do.

Adam: Also, shout out to Sam. He was one of the lucky few who got to attend the live Hump Day Hangout in Portland with us, so thanks for being there.

Bradley: Oh, I thought the name was familiar.

Adam: Yeah, I was like, “Oh, that's Sam. Alright. Right on, man.”

Do You Have Some Resources On Using GSA For Link Building Experiments?

Bradley: Right on, Sam. Alright, Tommy's up. He says, “Hey guys, I was planning to use GSA to start my link building experiments. Do you have good resources on this? Do you think it is risky to do automated link building, like [inaudible 00:33:48] website owners or something? Like, thanks.”

Yeah, Tommy, look, it depends on what you're using GSA for. If you're really skilled with the tool, you can use it for link boating to money sites, but I certainly don't recommend that for about 99% of the population because you can really get yourself in trouble that way. We've got a … Just a fabulous link building manager that's been doing it for years and so, he's able to do that kind of stuff because he's a real expert on it, but even so we typically don't recommend that because it can get you into trouble.

Now, GSA can be great for powering up tiers that are further out. So, I would recommend using it to power up tier two or tier three. I wouldn't … Unless you're really skilled with the tool, I wouldn't even use GSA to power up tier one links, unless you're powering up certain links that can withstand the abuse, like, for example, Google Drive Stacks. But, again, we don't encourage that. We've done it ourselves and had good success with it, but we don't encourage it because we don't know how that's going to last.

At some point, even sending spam to a Google Drive stack could potentially get you in trouble. Right now, it still works but we don't recommend it because at some point, if it becomes an issue, then you could end up losing those assets or causing penalty type situations and that's something we certainly try to avoid at all costs.

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So, if you're starting out, I would suggest for using GSA, that you would only do it for parasites like Facebook pages or Web 2 sites and things like that. Never to a money site. If you're going to be trying to power up a money site, then I would only use it out at like, tier two or tier three. Excuse me, tier three or tier four, so you're powering up either tier two or tier three links, if that makes sense. Until you become more skilled with the tool.

As far as, do we have any good resources on this? No, I'm sorry, we don't. People have asked us to do a GSA training for years. I've never used the tool in my life. I hired a manager as soon as it was … I used to use SE Nuke, years ago, and it took me forever to learn how to use that tool and I never enjoyed it. I hated running that tool, but I did it. And when GSA came out and replaced … I mean, SE Nuke has always been around, but it became the go to tool, I hired Dedia, from Upwork, and this was like, six years ago. And he's been with me ever since. So, I don't have to run the software, so I can't tell you how to do the training.

I know Hernan used to run it but I don't think, Hernan, you run it anymore at all, do you?

Hernan: No, not that much. Just for the things that we are always talking. Two years ago, you can rank solely on GSA back links and I know there are some guys right now that they're doing it to, but the reality is that when you're trying to … It takes a lot of babysitting. GSA takes a lot of babysitting when you're running a dedicated server with six VPSs and six instances, it takes your entire day just to run the tool, you know?

And that's why we ended up, we ended up outsourcing and yeah, when it comes to focusing on those tasks that give you the most results, I decided that that's not one of them anymore, so.

Adam: Yeah, and I was going to say, as far as resources for this, make sure you do your homework if you are going to start doing this yourself. If you're going to start doing it yourself, that's fine and I think there's value in doing it. The one place would probably start with the GSA forums and there's a lot you're going to have to pick up, but if you don't know things about which proxies you should be using, what kind of lists, can you build your own list, how do you build your own list, where do you scrape your stuff and what you're doing, start really reading up on that. I mean, that's a rabbit hole, so limit your time, but make sure you educate yourself before you do anything and then start asking around. You know, there are places you can go.

I just pulled up the forums, I haven't been there in probably a year, and there's people asking, “Hey, where can I go to get somebody to do this for me?” And there's different services. So, I'm not saying that that's going to be the right answer, but do some education on it and then make your choice.

Bradley: Yeah, and last thing I want to say about that is, Tommy, be careful, because GSA can get real expensive to use. We don't actually pay for the servers and stuff anymore … Well, I think we still have one server that we pay for, because Dedia went out on his own and now he's a contractor, is a service provider for us. But for many years, we actually … He was an employee and because of that, we were paying for … We had three dedicated servers running. Two for, I think it was two for link building, and one that was full time for scraping link targets and so, dedicated servers plus the proxies plus the CAPTCHAs alone. And then the content, because you've got to have content sources too.

And so, all of that together, we were spending between 12 and 1,500 a month. Now, of course, we were doing a ton of link building stuff, but it becomes really expensive, really quickly. GSA is not an inexpensive tool to run, so just keep that in mind. IT sounds great up front, but once you really dig into it and you start … You have to do all the things to make it really effective. You have to get all the add-ons and other services integrated, it ends up becoming quite expensive. So, just keep that in mind.

Hernan: Yeah, and I think that it also depends on how many links and how much of a competitive market you are in, because the reality is that the more links that you need to build, at any given time, right? You're limited by the bottlenecks of the technology that you're using. If you're using a shitty VPS, that's going to limit it. If you're using a low amount of proxies, that's going to limit it. So, there's a lot of limitations and the more … You will feed as much as you throw it at it, it will build links, you know what I'm saying? But yeah, I agree with Bradley, it can get really expensive really quickly.

How Do You Make Money From Video Assets Of A Community TV Channel?

Bradley: Robin's up, she says, “Following up to my question in episode 152 with some more detail. I have a client that wants to monetize 26 videos each of 30 minutes, with three 10 minute segments in each show. 26 videos each, 30 minutes long, with three 10 minute segments in each show. Okay. From a community TV channel. Originally, I broke the videos down into smaller videos and we optimized it and sold YouTube videos to people interviewed on the show to get on page one and use on their websites. I have tried ranking the videos as playlists and that works. Position one to three on YouTube and position three to seven on Google. Haven't managed to find anyone interested to rent them out yet. Number one, looking for ideas on how to make money from these video assets.'

Update, more details requested. The videos are in a financial niche and are education in nature from financial professionals for the general public. The videos originally ranked well on YouTube and Google three years ago now. How can we parcel the authority of the videos and monetize them?”

That's a good question, Robin, because that's kind of a unique situation. I'd have to think about that. Unfortunately, that's going to take a little bit of thought and it's something that I'm not going to sit here and make everybody watch me twiddle my thumbs while I think about it. Can any of you guys take a stab at this real quick or are you in the same boat as me?

Financial niche and education. This could be something worth having a conversation over, Robin, only because I think it would be … It would be kind of hard to give you any sort of advice on a complicated question like this without having more of a conversation. It's very difficult to do in this kind of environment.

Hernan: I mean in terms of … I think that there's a lot of opportunity if you take ownership of the entire funnel. Meaning, if you start collecting leads and you start funneling them to CPA offers and whatnot, while you try to rent them out, you know? But yeah, I totally agree with Bradley. I mean, we'll need to set up a call and see [crosstalk 00:41:38].

Adam: I'm just a little confused, because, forgive me, I was writing some notes down when you guys dove into this, but are they saying that the videos are interviews but not … They're then trying to sell them to other people?

Hernan: My interpretation of the question is that she is interviewing experts in the financial industry and then she breaks those videos … She basically ranks those videos and then tries to sell them or rent them out to those professionals. So, she … The people that she interviewed, so that they can use it for lead gen and marketing for their own businesses. She owns the content, it's on her channel, but she wants to interview them for content for her channel but then rent those videos, once they're ranked, for that professional that she interviewed.

Adam: Okay, got you. If that's the case, then, Robin, I would take it … This is just off the cuff again, I think this, like you guys said, merits some further discussion. But what I would do is take the extra step. Don't sell them the video, because they're probably getting hammered with stuff like that all the time, sell them leads. If those videos are bringing in leads, build a little funnel. You could do it on a WordPress site and get them the information.

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If you provide those … If they're in the financial services industry, you provide them with a name, a phone number and then any other information, I mean, I can't imagine they'd say no. Or at least you're going to have a very high close rate, so that's the way I would go with that. Take the extra step. Do the work for them.

Bradley: Yeah, and like Hernan said, it's not about ideas to potentially use those while you're building out the other infrastructure if needed. Is potentially funnel the traffic into CPA offers and stuff, financial CPA offers that would … That are relevant to the content of the video. And you can find CPA networks for that kind of stuff, like Max Bounty, and a ton of them. Just go do a search. Adam, you probably know of some CPA offers for financial stuff, right?

Adam: Yeah, that and a lot of the big financial services companies have their own, so you wouldn't even … Yeah, it's real easy. So.

Hernan: Yeah, and since you already … Here's the thing. Don't get discouraged if you … And this is for Robin, but this is in general, too, because sometimes we get to rank a website and that's the easy part, then we need to sell it. You know, we need to rent it or we need to do whatever. So, in the mean time, you can actually build an asset, you can build a list. If you say that you're having 26 videos, they're already ranked, you can actually put up a really sizable list, you know? And you can put together a really sizable list and if you're telling me that you have a list of people that want financial services, that's earning a lot of money, or potential to earn a lot of money, even further.

Bradley: That's a valuable asset.

Hernan: Oh, yeah. Hell yeah. Because you can sell them over and over and over and over again, stuff that's valuable and you can build an entire business around that, just for having those positions locked in.

Bradley: Yeah, you know-

Hernan: And this also … Yeah, go ahead, Bradley, sorry.

Bradley: I'm sorry, I was just going say, that's a great idea because Robin, you could send traffic directly to a CPA offer and that's all well and good, but as Hernan just mentioned has a great … He's 100% on point. Instead, you could send them to an opt-in of some sort where you capture their email and then send the CPA offer via email, because then you've at least captured their email and you start to build a list of people that have raised their hand and said, “I'm interested in financial services of some kind or another.” Now you have an asset, the email list, which you could monetize by sending additional CPA and or affiliate offers, or you could sell or rent. Do a … What do they call them? Cello ads, essentially, for financial service stuff. There's all that kind of stuff that could be done. Having that email list would be probably the greatest asset you could build until you rented them out, if that was your primary model, if you know what I mean.

Adam: And on the flip side of this, let's say that these are maybe more … I'm going to guess here, I don't think we have to read between the lines too deep here. These are probably very educational type video and so not really conversion oriented, and if that's the case, then you could … I would try to monetize these and I would do what Hernan's saying, even if it's just educational, offer them some more education for an opt in, something like that. And then offer them …

But also, if you're looking then to really sell it and you're having trouble selling it just as a video, you could turn this into … I don't know, you guys could probably explain this better. But I'm thinking some sort of social media type of package where it's more, you take the branding route with the customer and say, “Look, we can create all these videos, we can use the transcript, we can post these in many places. It's showing … Look how high it's ranking, you're showing your face, people see that you're ranking for these terms, you're an authority.” And approaching it that way and then also working on what Hernan and Bradley were working about.

Bradley: I'm going to +1 it because that was a good question, Robin.

Adam: Yeah, that gave me some ideas, I'll get busy.

Bradley: Robin, if you're in the Mastermind, I don't think you are but that would be great for a topical discussion inside the Mastermind. If you're not, I would encourage you to join. If you wanted a one on one conversation with one of us, you can certainly purchase some one on one consulting time where we could provide some more insight, but that's rather expensive. We always encourage people just to come join the Mastermind instead. You'll get the same level of attention, plus input from all the other incredibly savvy marketers in our Mastermind and you end up with a much higher value than just one on one time with us.

Hernan: I agree.

Adam: And we're all as good looking as Hernan, so you know, it's win win.

What Is The Easy And Fastest Way To Get A Few Paying Clients?

Bradley: Robert says, “What is the easiest and fastest ways to get a few paying clients?” Great question, Robert. I'm going to give you two replies, two answers. The two quickest and easiest ways I've ever gotten clients. Number one, go to local networking events and introduce yourself, start forming relationships with local businesses. Offer to do some freebie stuff just to get your foot in the door. I typically start with video SEO guys because I can get quick wins almost immediately.

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Now I use press releases as well, so I do a combination of video and press releases and I'll give away a first video and a press release, guys. So what if it costs me $200? If I get the client, I'm going to make a hell of a lot more money. So, I usually do a video and a press release now as a foot in the door strategy with clients. I comp it, I give it to them. Say, “Look, let me prove what I know what I'm doing.” And who can say no to that? You know what I mean? So that, to me, is one of the quickest ways.

You can also do the same thing, and I just say go do it locally because when you meet somebody at a networking event and you talk to them face to face, it builds a level of rapport that you wouldn't get from an online environment alone. And so, I've found that to be the quickest way.

Now, I've also been an introvert over the last several years. I'm much better about it now. ToastMasters has helped me with that, but I don't mind going out and talking to people. But for quite a few years in my business, I didn't want to leave the house. I wanted to sit behind my computer and do all the work, you know what I mean?

And so, I developed the video email prospecting process and it works like crazy, it requires a little bit of time to set up because you're going to be targeting on a laser-like rifle approach instead of a shotgun approach, where you prospect individual people with customized videos explaining what you can do for them. And sometimes, I'll even rank a video for a potential client, at least in their industry and then send a video email to them saying, “Hey, look. I was able to do this in the last 24 hours or the last three days or whatever. I can do this for you as well.” But you're speaking to that prospect individually, so it's like, a customized video for them.

Again, it takes some time, but I had about a 35% … I would always get three to four responses out of every 10 emails that I sent. Like clockwork, guys. And if I got four replies, I would typically close one or two of those into an actual sale of some sort of service, whether it was just video marketing or full on SEO stuff.

Like I said, I would typically try to provide results in advance before asking for any sort of monetary commitment from them. And so, I don't mind giving stuff away if it's going to lead to a sale.

So, again. Live networking events, probably going to be your best. Go to Meetup.com, go to your Chamber of Commerce, look for lead share groups. All those kind of things are great places to start to get it done really quickly. If you're the type that doesn't like to go out and talk to people, which I understand that, that's why a lot of people get into online marketing. You can accomplish the same thing using video email, it's just going to take you more time. But it's super, super effective.

And just so you know, the video email course, it's in one of our bonus sites, or our bonus site. If you've purchased any of our products, you should have access to the bonus site. If you do not, just reach out to support, we'll give you access. The video emailing prospecting training is in there.

Also, you can purchase the video email prospecting training from the Serp Space site if you haven't purchased any of our other products. You can go to SerpSpace.com and actually purchase the v-mail training. Okay?

And Adam, you can attest, besides just me always touting its effectiveness, does it work for you?

Adam: Most definitely. And I feel like I'm cheerleading it so I try not to do it to much. But the last time I did, I mean, I'm getting ready to fire it up again because I was traveling before the wedding and all that stuff. But yeah, the last time I did it, to reaching out people to … In the financial services industry, I sent out four and got a meeting with one, in person. So, not bad.

Bradley: It's an amazing process.

Adam: Now, your results may vary. That was definitely a little bit better than usual, but I generally have pretty good luck, I've done … Not luck but pretty good results. I think I've used that method about six times now. I mean, it just works. I just stop because it works, I get what I need and then fire it back up as needed.

Do You Have Issues With Live Rank Sniper Recently?

Bradley: Okay, question from … I'm not even to try again. From Rosa, I'm going to say that. “Have you had difficulties with LRS lately?” No, I ran it all week long this week, I've been running that. No kidding.

Who's … That wasn't me this time? It's usually me.

Adam: No.

Bradley: So, no, I haven't had any issues with it at all. If you have any issues with it, again, please contact Peter Drew support guys. We can't support other peoples' products. I certainly endorse his products. Peter Drew's support is usually really good, so definitely reach out to them if you're having any issues. I am not. But also, just keep in mind, that if you have … You have the login details for that YouTube account, so you can … If the text file comes back that shows you the keywords that ranked, who cared what the URL does? It really doesn't matter because you already know, because you can just log in to the YouTube account and go look at the scheduled live events, right? The upcoming, from that little dropdown. You go to live events tab, events, or live streaming tab, events and then you click the drop down and select upcoming, and that's where all your scheduled live events are and you can go select the links from there.

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But typically, guys, like I always recommend, I only use LRS to poke keywords and as soon as I get that text file back, I go over and log into the channel and delete all the events anyways, because I use the same account over and over and over again, or accounts, I should say, over and over and over again for poking keywords and I don't like to leave scheduled live events up for all types of various keyword themes, if that makes sense.

So, the text file that opens up gives you the data you need. You really shouldn't need the URL at all, to be honest with you. And if you need it, you could always log … Again, if … It should still work though, right? My point is, you don't need it but it should work regardless, and so I would contact Peter Drew support. Alright?

Alright, guys. We're almost out of time. I'm going to run through about three or four more real quick. Roger says, “Can you talk about how, Dominic, I saw your …” Yeah, Dominic, I think for … We may be doing … I'm not sure if we're going to do that or not. We'll have to talk about that PDF of the newsletter, guys, for those people that are international.

Adam: Yeah, we'll be in touch, we don't know yet.

Bradley: Yeah, we'll work that out, don't worry about it, Dominic. We'll make sure that everybody's square away who's in the Mastermind, alright?

Peter Drew's WP Creator + Semantic Mastery SEO Methods

Roger says, “Can you talk about how you use Peter Drew's WP Creator software in conjunction with Semantic Mastery methods?” Yeah, Roger, but I … Other than I use it for link building, that's what I'm trying to explain. That's what I explained about the G sites creator as well. I understand that those properties can rank, that's great and so there's certainly benefit to that. But I'm using it just for link building right now and so, I'm actually like I mentioned earlier in this webinar, I'm doing two case studies right now, using nothing other than Drive Stacks and Peter Drew's products. That's it, that's all I'm doing and I've got two case studies going that are in progress with those two things and those two things alone and those results will be shared publicly with everybody because we're going to be doing a promotion about it.

So, just keep … Be patient, Roger, and I promise you're going to see exactly the kind of results and exactly how I'm using those tools within the next six weeks or so, because it takes some time to get the results, but I've got two local case studies that I'm doing and I'm pretty excited about, and I'll be sharing that in the promotion that we do, alright? Alright, we're almost out of time. I think we're almost done here.

“How long until the crowd search replacement is ready?” Jordan.

Adam: Happy to say that's only one of the things.

Bradley: We've got the … It's available for beta testing. I think we're … Jordan, unless you're in the Mastermind though, buddy, you're going to have to wait until February because we're going to launch it internally. Well, the Mastermind will get first crack at it and then we're probably going to … We might open it up to just our list before we launch it to the public, but I'm not sure. I know our public date is supposed to be February, Jordan, so you're going to have to wait, unless you come join the Mastermind, of course.

Yeah, right? Hint hint. And sorry guys, that's just the way that it is. Right now, we're about to open it for beta testing, Monday I think, possibly. All of you Mastermind members, hold your horses.

Adam: Yeah, internal beta testing.

Bradley: Yeah, internal beta testing. But I think Monday we're going to be ready for that, finally. But it's been worth the wait, guys, I promise.

What Is The Best Way To Improve The Ranking And Bring More Traffic To Website Pages?

Alright, almost of time. “Hey guys, was notified too late about Hump Day Hangouts last time, identified about 600 pages on our site that are very well ranked and I need to give them the extra boost to increase their position some more and bring traffic quickly. What is the best way to achieve this? RankFeedr, any other ways?” … “On our site that are very well ranked, and I need to give them extra boost.”

Adam: I got a link for him. We can move on. Jeff, I linked the podcast. Me and Hernan covered this on the podcast last week. Yeah, so, check it out and if you need more, come back. But also just for anybody watching and you, about within 24 to 36 hours after a Hump Day Hangout, we have the new page up and ready to go, so if you go to SemanticMastery.com/HDQuestions throughout the week, you can ask a question ahead of time and you'll be at the first in line, you don't have to wait until it's live.

Would You Recommend Using ManyCam With OBS?

Bradley: Okay, I've got … I know we're out of time. Really quickly, “The ManyCam thing, it looks like it can now integrate with YouTube and Facebook, [inaudible 00:56:33] for live streaming, would you recommend this over OBS?” Don't know, because I haven't tested it. Honestly, I haven't tested it. Yeah, just test it. Whoever asked that question, just test it.

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Adam: No, that was me, I was just curious.

Bradley: That was you.

Adam: I haven't looked at it, because it's something I had years ago and I saw you were using it and I was like, “Huh, interesting.”

Bradley: Just try it, I haven't tested it, but yeah, just try it.

Adam: Cool.

Bradley: Jordan, did we talk? I didn't even hear you, Adam, did you mention that we're going to redo a webinar with Jeffrey?

Adam: No, and I meant to do that, so Jordan, thanks for posting that. Everybody, if you missed the webinar or you attended and had an extremely hard time because of all the technical difficulties, we're going to be talking to Jeffrey Smith again. Date TBD but it's going to be within a week or two, so stay tuned for that. We've already had a lot of people jump in and are checking out his course and are loving it, so, we're going to this time do it and it should be much smoother.

Bradley: Yeah, it's crazy, because we had quite a few people that jumped in even though the webinar, it was a train wreck, and it was because of technical issues. It was an absolute train wreck. But that happens from time to time, but there were still several people that jumped in. I can tell you, the training is fabulous man, it really is. I can't describe how well he put that stuff together, so, anyways, it's coming, guys. We're going to a redo of it, which should be much better next time, so just hold your horses, guys. It'll come. We're still going to offer the same sort of offer.

Last thing, “RSS, can we rank a page … So, on RankFeedr, we can rank a page we like just with RSS [inaudible 00:58:02].” Well, I can't tell you whether it's going to rank the page or not. I can tell you that it's very powerful and you can do that with a … I know RankFeedr can help quite a bit, it works great for local stuff as well, so I can't answer that because I don't know. There's just too many variables. Alright?

Alright, guys. We've got to wrap it up, we're out of time. So, sorry for anybody that didn't get their questions answered, we appreciate everybody being here. Remember, next week is … I'm not sharing my screen, there's weird things going on again here.

Adam: Be there, we're going to have a bunch of good stuff. So, if you're there live, obviously got a chance to win. We'll be talking about what exactly you can win, we're going to have some good stuff. Gonna tease it a little bit, one of them's going to be at least a Mastermind membership for some period of time. We've got a bunch of other good stuff and we're going to have some fun with it, too. I'm not sure what we're going to do, but whip something up in the next week here and we'll enjoy ourselves and we'd love it if you came and joined us, whether you're brand new or you've been watching us for years.

Bradley: That's right, and it's your opportunity to win some pretty cool swag.

Adam: That'd be cool.

Bradley: Alright, guys. Thanks for everybody for being here, we'll see you all next week.

Adam: Awesome, bye.

Hernan: Adios.

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