In the 139th episode of Semantic Mastery's weekly Hump Day Hangouts, one participant asked how to set up a revenue share Google Adwords campaign for a home building business.
The exact question was:
I've been setting up a revenue share AdWords campaign for a while now, and it's been active since last Tuesday (search beta campaign). It's for a home-building company.
My question today is, how long should I wait before I change anything, or start an alpha campaign? So far I've gotten 11 clicks (7 of them relevant). But no conversions. The search volume for this industry is low in my area, and I've only spent about $50 so far, so normally I wouldn't be too worried. But since the home-building business gets the most buzz in the summer months, I'm getting anxious.
At the same time, I don't wanna be too hasty and make kneejerk changes.