Should Marketers Use Bitly Or Ow.ly Now That Google Will Be Transitioning Its URL Shortener?

By April

In episode 178 of our weekly Hump Day Hangouts, one viewer asked if a Firebase Dynamic Link would be okay for marketers or whether they should use Bit.ly or Ow.ly now that Google will be transitioning its URL shortener.

The exact question was:

Thank you guys for all the help you give us here. Now that google will be transitioning the google URL shortener what the heck is a Firebase Dynamic Link and will it be good for us marketers or should we use Bitly or Ow.ly and call it a day.

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