How Do You Formulate Anchor Text Diversity And Ratios For Different Ranking Types?

By April

YouTube video

In episode 150 of our weekly Hump Day Hangouts, one participant asked how to formulate anchor text diversity and ratios for different types of rankings.

The exact question was:

First off, the SEO BattlePlan is great! You guys did an awesome job! There is one part of the Battleplan that I couldn't find much information on. I couldn't find much info on anchor text diversity or anchor text ratios for the different types of rankings you cover. I was wondering if you could either PM me with suggested anchor text suggestions or post it here for the different types of rankings. Thanks!

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Best Practice For Anchor Text When Backlinking From Tiered Properties?

By Semantic Mastery

YouTube video

On Episode 49 of our weekly Hump Day Hangout SEO Q&A webinar we had a viewer with a question about how to correctly use anchor text when linking within a tiered structure. Specifically, they were interested in finding out how to vary anchor text ratios and whether or not to use branded terms, broad terms, and navigational terms such as “click here”.

The specific question asked was:

What is best practice for anchor text when back linking from Tier 3 and Tier 2 properties? Should you use broad, exact or branded? Geo modified or no? What is best practice for backlinking from Tier 1?

Also, what anchors should you use when blasting your web 2.0 properties?

Check out the video above for a quick rundown of best practices when backlinking in a tiered network structure.