Do You Test Titles For Higher CTR?

By April

YouTube video

In episode 331 of Semantic Mastery's weekly Hump Day Hangouts, one participant asked if the team tests titles for higher CTR.

The exact question was:

Hi guys: You started very early today. 1 hour early. didn't prepare questions but what comes in my mind: 1) Do you test titles for higher CTR? How to test the title without giving up rankings and with increasing the CTR. The CTR I get is shit for the impressions I get.

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