In episode 300 of Semantic Mastery's weekly Hump Day Hangouts, one participant asked how to improve product conversions in an ecommerce site.
The exact question was:
@AdamMoody I have a potential client with an ecom store, I have an idea of things that can be improved to improve conversions but what would be your tips? I will be implementing them myself! (the product is proven) This is the link: https://frenchcosmetica.com/products/biafine-emulsion-93g-trolamine – Thank you!