In the 337th episode of Semantic Mastery's weekly Hump Day Hangouts, one participant asked if one should do brand only Gsites without GMB for a client website that doesn't have blogs.
The exact question was:
I've added a new client niche in addition to real estate. My clients do not have blogs due to the platform they are built on. I'm using the SEO location shields for them. Should I do “”brand”” only initial GSites without MGYB adding a keyword to the brand name in the URL? Hope I made sense (smile)