Do You Recommend Setting Up A Completely New Account For A Lead Gen Client Expanding To A New City?

By April

In episode 193 of our weekly Hump Day Hangouts, one viewer asked if the team recommends setting up a completely new account with a different persona for a lead gen client expanding to a new city.

The exact question was:

Good afternoon Semantiacs!
Hope all is well!
My lead-gen client is expanding into a new city. I will be creating another GMB location (new address, new phone number, and new city subdomain on main lead-gen site) .

Do you recommend setting up completely new account with different persona, or just add another location under existing GMB account.

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