How Would You Brand A Lead Generation Asset In A Photography Niche?

By April

YouTube video

In episode 244 of our weekly Hump Day Hangouts, one participant asked how to brand a lead generation asset in a photography niche.

The exact question was:

Hey Guys! Thanks for everything. I'm in the process of setting up my first lead generation asset. I'm going after the photography niche. Should I brand the site like any other photographer ex. “”shutterbug photography”” or should i go with something like “”””.

I'm confused how I brand this thing. Especially when it comes to the GMB. Is it a photography company, branded like a regular business or is it something like “”wedding photography location name””. If is set it up as a business then when someone calls, won't they be confused when its another business that they are sent to?

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