In episode 232 of Semantic Mastery's weekly Hump Day Hangouts, one viewer asked if using subdomains produce better SEO juice than using pages for multi-city local lead gen site.
The exact question was:
Thank you VERY much again for the help you provide on Hump Days (smile) . . . . . . When setting up a multi-city local lead gen site, you have advised in the past to use sub-domains of the main domain for each city instead of using a “”page”” under the main domain . . . . . . When using “”pages”” I know that the seo “”juice”” can be spread among all the city pages but, when using sub-domains, does the seo “”juice”” spread among all the subdomains to help each one rank better, or does each sub-domain stand on its own for seo purposes?