In the 338th episode of Semantic Mastery's weekly Hump Day Hangouts, one participant asked if it is a good idea to build out citations to each individual location page for a business that serves clients on a national level.
The exact question was:
Hey guys, got a question for Bradley. Suppose you have a servive area business client that can service clients nationally. The website has main service pages and then location pages for the different cities. A branded stack, PR and branded citations have been made for the business name linking back to the homepage. The business offers multiple services and has all the location pages made. Is it a good idea to also build out citations each individual location page. E.g. citations to businessnamsservice1cityname and a different batch of citations for businessnameservice2cityname. Thanks!