What Is The Long Term Benefit Of Press Release For A Site And GMB Listing?

By April

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In episode 246 of our weekly Hump Day Hangouts, one participant asked about the long term benefits of press release for a site and GMB listing.

The exact question was:

And if you've already gone back to cover this missed question from last week, please also ignore this re-post (smile) . . . . . Since most sites that Press Releases are distributed to will “”purge”” the PR is 30 days or so, other than a short-term bump of seo “”juice”” or traffic, what is the purpose or long-term benefit of a Press Release for a site or GMB listing since the benefit appears to go away after just a month or so? . . . Thanks again”

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