In episode 255 of the weekly Hump Day Hangouts by Semantic Mastery, one viewer asked about the possible reasons why organic rankings decline despite having RYS stacks, weekly press release, etc.
The exact question was:
Good Day Gents Thanks for this very helpful forum it is appreciated. I have a client who is getting the smack down from a competitor. The organic went straight down like the cliff tourists jump off of a Ricks Cafe in Jamaica. I got them RYS + small boost, started weekly press releases and plan a medium link building in 60 days. Site is over 3 years old. Did I miss anything?