Episode 16

By Semantic Mastery

 

 

Announcement

YouTube Silo Academy

1:45 Announcement: YouTube Silo Academy Launching. Learn how to silo your channel via playlists so that you can have even more ranking power for your videos. Academy is here: http://youtube.silo.academy

YouTube Video Reference Guide

6:30 Announcement: Semantic Mastery YouTube Video Reference Guide available on Kindle. Free through 2/22/2015. Includes discount code for YouTube Silo Academy. Leave us a review if you like it! You can find it here: http://www.amazon.com/dp/B00TPZN3OQ

Meta Data in YouTube Videos

7:50 How do I properly edit meta data for YouTube videos? Will editing the meta of the file add information to both the audio and video?

11:50 Let say that I search for ‘orthodontist, Orlando, FL' is then “orthodontist” while location is set to Orlando. The results vary greatly between those 2 searches. However, Google returns local results on both occasions. I've done some adwords testing in various niches and realized that there's a lot more searches for KW only than KW City or City KW. It seems that the algo is different for those 2 queries since I see different results. I have the “keyword + city” algo figured out. But I'm having trouble figuring out the KW only algo. I think that we really should since it's more important and more consumers search that way (based on my Adwords impressions). What do you guys think?

16:45 Is there any metadata for videos you think is useless and vice versa any metadata you think helps you rock out with your sock out (i.e. rank better). With your rss syndication plugin how does the “use a custom url” work? Do I just enter a url without the http:// and is that the url I enter in my IFTTT recipe for the rss feed?

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