In episode 258 of Semantic Mastery's weekly Hump Day Hangouts, one viewer asked about the best techniques to let Google recognize entities.
The exact question was:
Hi SM Team, What are the best techniques for getting Google to recognize Entities? For those doing GMBs Google readily creates Knowledge Panels/MREIDs, but what about those working with web properties, people, products etc. What can we do beyond schema, @ID pages and a GStack? Getting a Wikipedia entry clearly works, but is very difficult for most. “”Jim's Taxis”” probably wouldn't merit a Wikipedia page but gets an MREID thru GMB, so how do we level up the field for non-GMB entities? Thanks.