In our Hump Day Hangout, we broke down a simple truth about link equity that changes how we build and manage links on local lead generation (LLG) sites. Bradley Benner answered a common question: should we add nofollow to social media links and other brand assets on LLG sites to keep link equity inside the […]
Forget Link Sculpting for LLG Sites: The Truth About Link Equity Read More »
Keeping your email domains healthy isn’t optional if you want consistent cold outreach results. Burn a domain and you’re back to square one—new Workspace accounts, DNS setup, integrations, and another warm-up cycle. The fix? A simple, repeatable plan for warming, sending, and monitoring that keeps domains trusted for months (or years) without risking a crash.
Keep Email Domains Healthy For Outreach By Doing This Read More »
Putting all your service pages on the root domain can look like a smart shortcut—one build, one update point, less content to manage. And sure, it can work for small setups. But as soon as you start scaling into dozens or hundreds of local lead gen sites, that shortcut will choke your growth. You break
Why Root Service Pages Fail for Scalable Local SEO Read More »
When it comes to local SEO, many businesses focus on the basics and forget about some simple yet powerful features of their Google Business Profile (GBP). One question we often get is: does using the Q&A feature on your Google Business Profile really help improve your SEO? The answer is yes, but it’s part of
Does Using Google Business Profile Q&A Actually Help SEO? Read More »
Cold outreach can feel like sending messages into the void. You want your emails to stand out, but you also need to send a lot of them to get good results. If you’re trying to reach local businesses or directories, it can be tricky to balance personalization with volume. That’s where tools like Outscraper and
Master Cold Outreach Using Outscraper and GPT Tools Read More »
When it comes to local SEO and lead generation, having the right tools to collect, clean, and use contact information is a huge advantage. Using emails collected from Google Maps through Outscraper and then importing them into cold email platforms like Instantly can make outreach much more effective. But there’s more to it than just
How GPT for Sheets Transforms Email For Outreach Read More »
