Many business owners try to squeeze every city name into their Google Business Profile services, thinking it’ll boost local rankings. In reality, that approach often backfires—cluttering your profile and confusing Google about what you actually offer. The smarter move is to focus on clean, concise service listings that highlight real differences and let your service […]
Stop Keyword Redundancy in Google Business Profiles Read More »
When a business wants to expand beyond its main county, most people just start listing every nearby city—and end up confusing Google in the process. The key is to move up the location hierarchy, not sideways. By stepping up to the next broader region (like a metro area), you can cover all service areas in
Expand Service Areas Like a Pro 🚀 Read More »
Ranking for “near me” searches isn’t the same as ranking for “service” or “service + city.” When someone types “near me,” Google’s looking for proof that your business is active and close to the searcher—not just optimized for the right keywords. If Google doesn’t see that real-world proximity, you’ll drop out of the three-pack fast.
Boost GBP Rankings for “Near Me” Searches Read More »
Are paid directory listings really worth it—or just another expense that doesn’t pay off? In this episode of The Local Marketing Mastery Podcast, I break down when it makes sense to invest, when to skip it, and how to get the most ROI if you do. You’ll walk away with clear strategies to maximize visibility,
Are Paid Directory Listings Worth It? Read More »
Not all directories are worth your time. In this episode of The Local Marketing Mastery Podcast, I break down which ones actually move rankings, build authority, and help your clients get more leads. You’ll learn how to focus on what works, cut the wasted effort, and use citations strategically to scale your agency faster. Want
Which Online Directories Matter Most For Local Seo? Read More »
Bad or duplicate listings can quietly tank your clients’ rankings—and most agencies don’t even realize it. In this episode of The Local Marketing Mastery Podcast, I show you exactly how to find, fix, and prevent these issues before they hurt performance. You’ll get practical steps to clean up listings fast, protect client reputation, and scale
How Do I Fix Incorrect Or Duplicate Business Listings? Read More »
