Google Business

Should You Still Interlink Web 2.0s or Just Rely on sameAs Schema?

Schema alone isn’t enough to build a strong branded footprint. Web 2.0 properties need real links between them so crawlers can move through the entire network, verify business details, and reinforce your entity data. When you combine interlinking, consistent sameAs URLs, and steady GBP posts, you create a crawler-friendly web of brand signals that gets […]

Should You Still Interlink Web 2.0s or Just Rely on sameAs Schema? Read More »

What’s the Minimum Map Pack Coverage for a Well-Optimized GBP?

There’s no universal answer for how far a strong Google Business Profile should rank — but there is a reliable baseline that works for most local campaigns. By using a consistent measurement grid, adjusting for density and competition, and accounting for whether the business is a storefront or service-area model, we can quickly understand what

What’s the Minimum Map Pack Coverage for a Well-Optimized GBP? Read More »

Why LinkedIn Beats Facebook for B2B Marketing (and What to Do Instead)

Press releases can do far more for SEO when treated as part of a living system instead of one-time events. By using Press Advantage organization pages as branded hubs, each new release reinforces your site’s authority, keeps pages fresh in search, and strengthens local signals through embedded Google Business Profiles and NAP data. In this

Why LinkedIn Beats Facebook for B2B Marketing (and What to Do Instead) Read More »