Moving from Keywords to Entities: How Google’s Knowledge Graph Works Now

The Local Marketing Mastery Podcast
The Local Marketing Mastery Podcast
Moving from Keywords to Entities: How Google’s Knowledge Graph Works Now
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Search isn’t keyword-first anymore—it’s entity-first. In this episode of The Local Marketing Mastery Podcast, I break down how Google’s shift toward entities and the Knowledge Graph changes the way local SEO should be executed.

You’ll learn practical strategies to strengthen entity signals, build clearer associations, and position your clients for better rankings in a search ecosystem that’s evolving fast.

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