Getting a local business named in Gemini, ChatGPT, or Perplexity does not mean we should abandon Map Pack rankings. Much of the work that helps with local SEO also helps AI systems make sense of a business. The goal is still to connect the brand with what it does and where it does it. We […]
Should We Shift Local SEO Budget From Map Rankings to AI Search Visibility? Read More »
A local community page needs more than good copy and a few FAQs to show up in AI search. We also need other websites to connect the community, the builder, and the location. That is where citations come in. Not just business directory listings, either. Relevant brand mentions across trusted websites can help support the
How Do We Rank Local Community Pages in AEO and Build Links to Them? Read More »
AI makes it easier than ever to produce content at scale. Unfortunately, it also makes it easier to publish a bunch of low-quality garbage that can hurt your clients’ SEO performance. The problem isn’t using AI to create content. It’s publishing that content without checking whether it’s accurate, relevant, useful, or even makes sense for
How to Detect Low-Quality AI Content Before Google Does Read More »
AI can handle a lot of the heavy lifting in local SEO. But if you think it can replace experience, strategy, and actual problem-solving, you’re going to have a hard time getting consistent results. The problem isn’t AI. It’s agencies relying on automation to make decisions they don’t fully understand. AI can generate content, analyze
Where AI Fails in Local SEO Read More »
WordPress Multisite can sound like an easy answer when we need to manage several sites or blogs. One setup for several publishing spaces seems neat on paper. But we would not choose it just because someone says it is the way to go. Our preference is to publish a blog on a subdomain instead.
Managing Multiple Sites for SEO: WordPress Multisite or a Subdomain Blog? Read More »
Yes, a blog subdomain can be a good choice, especially when we want to keep blog posts from competing with the main pages on our website. We can also publish on separate sites or platforms under our brand. The goal is simple: protect the pages that need to rank and turn search traffic into
Is Blogging on a Subdomain Still a Best Practice for SEO? Read More »
