If you run a growing SEO agency, there comes a point where you start asking a smart question: should we keep outsourcing link building, or should we build the whole thing in-house? That is really what this comes down to. It is not just about hiring a few people and telling them to build links. […]
Build An In-House Link Building Team Read More »
If you are still building local pages by stuffing in city names, service keywords, and random points of interest, we need to fix that. That approach is old. Google does not think in plain keywords the way it used to. It thinks in entities, relationships, and hierarchy. So when someone asks, “What should I put
How Do You Mix Local Entities Into Your Service Pages for Better Rankings? Read More »
AI shopping assistants are changing how decisions get made—and if your clients aren’t showing up there, they’re invisible. In this episode of The Local Marketing Mastery Podcast, I break down how these systems choose who to recommend and what signals actually matter. You’ll learn how to align your local SEO and content strategy with AI-driven
The Rise of AI Shopping Assistants: How to Make Sure They Recommend You Read More »
Targeting neighborhoods works—but most agencies do it wrong and end up with thin, duplicate pages. In this episode of The Local Marketing Mastery Podcast, I break down how to use AI to create hyper-local content that’s actually useful, relevant, and built to rank. You’ll learn how to scale neighborhood targeting without bloat, strengthen local signals,
Hyper-Local AI SEO: Targeting Neighborhoods with Dynamic Content Read More »
Yes, we show how to set up client reports in the Mastermind. And honestly, the process is not hard. If you are doing local SEO and managing Google Business Profiles, you do not need some giant reporting system that takes forever to build. We keep it simple. We use BrightLocal, and it gives us one
How We Set Up Client Reports in the Mastermind Read More »
If we are picking niches for GEO and local SEO work, home services still stand out as one of the safest bets. That is the short answer. Why? Because demand stays steady. People may put off some purchases when the economy gets weird, but they still need the basics handled at home. Roofs leak. Pipes
What Niches Will Win With GEO Moving Forward? Read More »
