Link Building

Yes, press releases still work in 2026. But they do not work the way a lot of SEOs think they do. The biggest mistake we see is treating press releases like a simple backlink trick. That is lazy SEO. If all we do is blast links at a money site and hope rankings jump, we […]

If we are building SEO for a non local business, the short answer is simple. We should do both. That means building foundation links like citations and brand mentions, while also building industry relevant backlinks from sites that match the topic of the business. A lot of people think citations only matter for businesses with

Monthly SEO press releases can help local businesses, but only if we use them the right way. A lot of people treat press releases like a backlink trick. They send link after link to the main website and hope rankings go up. That is usually the wrong play. The real power of press releases is

When people talk about local SEO citations, most of the conversation stays on the easy stuff. Big business directories. Bulk submission tools. Fast setup. Clean reports. That is fine as far as it goes. But it also misses where some of the best local SEO wins come from. The strongest citation opportunities are often the

If you are building guest post links for a local SEO campaign and you want the safest anchor text, keep it simple. In most cases, we should use brand anchors. That is the short answer. But the bigger lesson is even more important. Local SEO link building is not really about forcing exact match keywords

Yes, they do. If you run local SEO campaigns, a link or brand mention from a local newspaper can help in more than one way. It can support Google Maps rankings, help with Google Business Profile performance, and even improve how often a business gets cited in AI search results. The big idea is simple.